Apple opens second MixC store in Shenzhen, China

Apple will open its second MixC store in Shenzhen, China, that offers the latest Apple products and accessories and an Apple Pickup station that combines the online and in-person purchasing.

The new store has a Padang Light stone floor and a timber veneer-clad wall that maximizes visibility within the store.

Apple said the dedicated area allows customers to order online and pick up their devices in-store at a convenient time.

The Apple MixC Shenzhen is the 55th Apple Store location in the area and the fourth in Guangdong province. Apple has welcomed 22 million visitors to Shenzhen since opening its doors in 2012 at the Holiday Plaza Shenzhen.

About 150 trained retail staff members who speak ten languages—Chinese, Cantonese, English, Japanese, Korean, French, Spanish, Russian, Arabic, and sign language—are employed by the new store.

China is Apple's third-largest market after the United States and Europe.