Arcserve CEO Mike Crest Recognized as 2017 CRN Channel Chief

MINNEAPOLIS, Feb. 20, 2017 -- Arcserve, LLC, whose breakthrough data protection and availability solutions deliver enterprise power with small team simplicity, today announced that its CEO, Mike Crest, has again been named a 2017 CRN_® Channel Chief. The executives on this prestigious annual list by CRN, a brand of The Channel Company, represent top leaders in the IT channel who excel at driving growth and revenue in their organizations through channel partners.

Channel Chief honorees are selected by CRN’s editorial staff on the basis of their professional achievements, standing in the industry, dedication to the channel partner community and strategies for driving future growth and innovation. Each of the 2017 Channel Chiefs has demonstrated loyalty and ongoing support for the IT channel by consistently promoting, defending and executing outstanding channel partner programs.

“As the leader of a channel-first organization, Mike is 100 percent focused on bringing highly robust, yet elegantly simple backup and disaster recovery solutions that make it easy for our partners to exceed their customers’ expectations,” said Rick Parker, Chief Marketing Officer, Arcserve. “It’s nice to see Mike recognized for his tireless dedication, innovation and leadership across the channel, with more sure to come this year as Arcserve prepares to roll out some new and exciting market advancements.”

Under Mike’s leadership, Arcserve has achieved double-digit growth every year since it commenced operation as an independent organization, and established an exclusive channel distribution strategy with a partner program that ensures no risk of conflict. Additional recent highlights include:

• Accelerated its flagship solution portfolio, Arcserve Unified Data Protection (UDP), to include new and enhanced data protection capabilities that enable partners to deliver further integration into public cloud infrastructures for disaster recovery (DR) and drive higher operational efficiencies with advanced DR orchestration and reporting.
• Grew its global technology alliances, including new and expanded relationships with AWS, HPE, Microsoft, NetApp, Nimble Storage, VMware, and others, to broaden portfolio support and build interoperability with partner ecosystems.
• Expanded its partnership with Ingram Micro, the company’s exclusive North American distribution partner, to develop new and innovative marketing and enablement programs that fuel partner growth and profitability.
• Enhanced its partner experience through a newly-designed global partner portal that integrates the company’s educational and rewards programs, and responded to partner feedback by streamlining its deal registration and incentive payment processes.

“The executives on our 2017 Channel Chiefs list have distinguished themselves by building strong partner programs, developing and executing effective business strategy and helping to advance the channel as a whole,” said Bob Faletra, CEO of The Channel Company. “They represent an extraordinary group of individuals who lead by example and serve as both invaluable advocates and innovators of the IT channel. We applaud their achievements and look forward to their successes in the coming year.”  

The 2017 CRN Channel Chiefs list is featured in the February 2017 issue of CRN and online at www.crn.com/channelchiefs.

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About Arcserve
Arcserve is a leading provider of data protection and recovery software that provides organizations with the assurance that they can recover their data and applications when needed. Launched in 1990, Arcserve provides a comprehensive solution for cloud, virtual and physical environments, on premise or in the cloud, backed by unsurpassed support and expertise. Arcserve Unified Data Protection (UDP), available on Arcserve’s appliance or your hardware, drives a full range of highly efficient and integrated data protection capabilities through a simple, web-based user console. Arcserve has a customer base of 45,000 end users in more than 150 countries and partners with over 7,500 distributors, resellers and service providers around the world. Arcserve is headquartered in Minneapolis, Minnesota with offices around the world. Visit www.arcserve.com.

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About The Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequaled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelco.com

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Copyright ©2017. The Channel Company, LLC. CRN and The Channel Company logo are registered trademarks of The Channel Company, LLC. All rights reserved.

Media Contacts: 
Leslie Keil 
Arcserve
952.903.5434
[email protected]

Melanie Turpin
The Channel Company
508.416.1195
[email protected]