Boost your sales with Rocket Digital Group

The pandemic, and the subsequent lockdowns, turned many businesses into the online world. Whilst retail struggled during 2020, e-Commerce boomed. Whilst local cafes almost went bankrupt, online craft coffee sales soared.

The biggest issue to arise out of SME turning to online for sales is that you can’t rely on foot traffic - you have to be direct and effective in your marketing, otherwise, you get swallowed up by the 1+ million Shopify stores, Amazon, and the many other marketplaces.

This is what Rocket Digital Group aims to solve. The Budapest-based marketing agency is essentially designed for SMEs who are struggling to generate sales online; whether it’s a B2B telecommunications company in Spain or a French B2C energy company.

Pricing - Is It Worth It?

Of course, a lot of lead generation can be done by ourselves in theory. The issue is around a lack of expertise in optimising, as many will create a marketing campaign and stick with it, due to being unable to properly interpret the results. More than that, it’s time that many business owners do not have.

The Rock Digital Group is a time-saver, of course, but what’s interesting is the fixed price aspect. The agency, after the price is negotiated, will be on a basis of cost per lead generated. There is a sense of guarantee, and it makes cash flow a tonne easier to manage.

This means the price will not fluctuate, and it becomes very easy to calculate whether or not it’s profitable. Of course, if it is, you have a great opportunity as you can scale it up by paying for more leads.

Tools that Rocket Digital Group uses

The agency makes use of PPC and SEO, so there will be direct, instant traffic generated from Google Adwords, but also a more long-term, sustainable approach to being higher up in Google. This can pay dividends even after your relationship with the agency has ended, because SEO is something that sticks around.

The biggest selling point of the agency, of course, is that they’re great communicators. They listen to each and every business, their needs, their project, and their expectations. This can help determine which tools the agency uses because requirements will differ depending on the scenario.

This can also be helpful in building your understanding of marketing. This isn’t a scenario in which you have no idea what is going on, but instead, you can understand what marketing methods the agency is implementing and why. This is valuable information that can serve you down the line, or give you ideas for your other businesses.

Conclusion

An agency with a pricing structure of cost per project is a much more difficult decision. Rocket Digital Group makes it easy by having a cost that will guarantee a certain amount of leads - this holds little risk. Of course, you may find that you can generate leads yourself for less cost.

Whilst this is unlikely for non-marketing experts, it’s also important to factor in time. How long did you spend researching keywords, creating landing pages, and creating Ads on Adwords?

This article does not necessarily reflect the opinions of the editors or the management of EconoTimes