Diamanti Launches Value-Added Reseller Program to Capitalize on Rapidly-Expanding Container Market

SAN JOSE, Calif., April 17, 2018 -- Diamanti, creators of the first bare-metal container platform, today announced the launch of the Diamanti Value-Added Reseller Program for IT channel companies seeking to build new, high-margin datacenter services on top of Linux containers. As container formats like Docker have matured and orchestration frameworks like Kubernetes have become industry standard, enterprise datacenters are replatforming on containers as the preferred deployment model for microservices and distributed systems.

"The application container market is exploding," said Henry Baltazar, Research VP Infrastructure of 451 Research, a technology market research firm. "We forecast 2018 container spending will be $1.6 billion with a 31% compound annual growth rate through 2022."

In a new survey also announced today -- “Why Containers Are the Biggest Channel Opportunity Since VMs” (download the full report) -- more than 130 IT resellers, VARs and MSPs share their views on the economic opportunity around Docker and Containers, and the implications for VMware in the channel. The survey reveals that 43% of the Channel is already working with Docker, 31% are working with Kubernetes, and 46% see “new cloud-native applications” as a common use case ahead of containers.

But 45% of the channel survey respondents describe their technical knowledge of containers as “beginner” level, with only 4% claiming “expert” knowledge.

Diamanti

Diamanti has developed a bare-metal container platform that extends the benefits of hyperconverged infrastructure for a containerized world with rapid installation, simple management, and container network and storage resources integrated with Docker and Kubernetes. D10 gives the channel a clear path to selling high-margin container offerings, using existing IT operations know-how.

Diamanti has been named a Gartner “Cool Vendor” for its bare-metal hyperconverged platform. Database Trends and Applications named Diamanti a 2018 “Trend-Setting Product in Data Management.” Other product accolades for Diamanti include being named one of CRN’s “10 Coolest Cloud Storage Startups” and being included in Forbes “10 New Product Categories Created Exclusively for the Container Era.”

Channel Program Details

The Diamanti Partner program provides resellers with the following benefits to drive growing, profitable business:

• Certifications: Entry into the Diamanti Partner Program is easy with active deal history. Higher tiers are rewarded with greater sales support and co-marketing programs.
• Incentives: Partners benefit from not-for-resale discounted units, SPIFFs, and exclusive deal registration tied to generous rebates.
• Tools: Partners are enabled with technical training, sales materials, and marketing content.

How To Sign Up / Learn More

To learn more, email [email protected] or visit www.diamanti.com/resellers.

About Diamanti

Diamanti is the technology leader in bare-metal container infrastructure. Purpose-built for modern cloud and open-source environments, Diamanti’s container platform gives infrastructure architects, IT operations, and application owners the speed, simplicity, efficiency, and control they need to run stateful containerized applications in production. Based in San Jose, California, Diamanti is backed by venture investors CRV, DFJ, GSR Ventures, Northgate Capital, Translink Capital, and Goldman Sachs. For more information visit www.diamanti.com or follow @DiamantiCom.

Editorial Contact
Lonn Johnston for Diamanti
+1 650.219.7764
[email protected]