Facebook has opened its arms (somewhat) to Google and enabled Google App Indexing on Friday, The Wall Street Journal reported. App Indexing puts the app content in Google Search results, meaning that users will be able to open content deep in the relevant app directly from Search results.
When users conduct Google search on their Android smartphone, they would be able to see “deep links” for some of the content from Facebook app including public profile information, which will take them to the relevant part of the app.
“When people search for public Facebook content on the mobile web, those who use Facebook for Android can now click through and go straight to the Facebook app,” a Facebook spokeswoman wrote in an emailed statement to the Journal.
However, the search engine giant still cannot show private Facebook content, meaning that Google is still pretty much outside Facebook’s network. For such searches, the Journal said that users will have to use the recently updated Facebook’s search service.
Search Engine Land reports that Facebook allowed Google to index some of its content back in 2007, when Facebook profile pages were opened up to Google and other search engines. Over the years, Facebook allowed more of its content to Google, including Facebook Comments in 2011.


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