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ATLANTA, Sept. 19, 2017 -- Hearst Autos, the only full-service consultative resource for connecting automotive marketers with in-market auto shoppers, today announced its new permanent office in Chamblee, GA., just outside of Atlanta.
Located in Chamblee’s Antique Row district, the office has an open floor plan dedicated to optimizing workflow, including whiteboard spaces that allow teams to share ideas openly and track design sprints over multi-day sessions. The decision to move into a new space was based on the company’s strong growth over the last year and its desire to establish a permanent Hearst Autos presence in Atlanta.
The interior was designed to cultivate a sense of creativity and community among Hearst Autos’ teams and the Chamblee community. Embracing local artists, shops, and the city’s heritage, the company commissioned local artist, Yoyo Ferro, to paint a custom mural in the reception and kitchen areas, and employees collaborated on Atlanta-inspired conference room names. The overall idea of the new office space was to create an innovative and inspiring environment that will continue to foster the company’s unique culture and attract Atlanta’s best and brightest talent.
“Rearchitecting the Car and Driver shopping experience is at the heart of everything we’re doing right now at Hearst Autos. The more we can nurture collaboration within our teams and continue to keep employees inspired, the more we can optimize the consumer journey—for enthusiasts and in-market consumers alike—across every touchpoint. We believe our new Atlanta office really embodies the innovative spirit of Hearst Autos,” said Chief Product Officer, Josh Searcy.
The company is scheduled to officially move into its new space Thursday, September 21st.
About Hearst Autos
Combining industry-leading brands, tools, and auto shopper insights with the largest, most diverse automotive audience, Hearst Autos delivers performance-driven marketing solutions at every stage of consideration. With Hearst Autos, auto manufacturers and dealers have the power to leverage Jumpstart Automotive Media, Car and Driver, Road & Track, Hearst Integrated Lifestyle Marketing, and insight-driven creative shop, the blend line™, to engage with automotive shoppers from inspiration to purchase in the everywhere age.
Media Contact:
John Sternal
[email protected]
