Kellogg-owned Rxbar has released its first plant-based protein bar, available in chocolate chip and peanut butter variants, after nearly two years of product development.
Jenny Lindquist, Rxbar's director of experience planning, noted that they took the time to come up with a plant-based protein bar to make sure that it delivers on both quality and taste.
The bars contain 10g of a blend of pea and almond protein in place of egg whites and the other core ingredients of dates, nuts, and oats.
Lindquist added that their fans have been asking for a plant-based product for some time now.
The Rxbar Plant is now available via the brand’s website and would soon be sold in retailers like Target and Kroger.


Central Banks Could Buy 20,000 Tonnes of Gold: BofA
US Treasury Yields Near 5% as Oil Fuels Inflation Fears
Nvidia Eyes $10 Billion Investment in Anthropic IPO
Hormuz Vessel Traffic Drops to Single Digits
BOJ Set to Raise Rates to 1.25% as Inflation Risks Build
Volkswagen Job Cuts Put Lower Saxony Leader Under Political Pressure
Goldman Sachs Forecasts Fed Rate Hike as Inflation Risks Rise
Asian Stocks Steady as AI Shares Rebound Ahead of Fed Decision
Gold Prices Steady as Oil Disruptions Boost Fed Rate Hike Bets
UK Businesses Urge Government to Cut Electricity Levies
Meta’s AI Shopping Push Grows as Agentic Commerce Remains Below 1%
Rosenblatt Starts Nokia at Buy on AI Networking Growth
Global Central Banks Brace for More Rate Hikes as Inflation Risks Rise
Samsung, SK Hynix Reject KEPCO’s $18.7 Billion Power Funding Plan
Asian Tech Stocks Slide as AI Concerns and Rising Bond Yields Hit Chipmakers
Can Europe shake its Russia links for good?
SoftBank Shares Jump 8% as SB Energy IPO Optimism Builds 



