Micron Technology Plans Second Taiwan Chip Facility to Meet AI Memory Demand 
Iran War and Oil Prices: What It Means for Airlines and Aerospace 
Foxconn Shares Slip After Q4 Profit Miss Despite Record Revenue and Strong AI Outlook 
U.S. Stock Futures Rise Amid Middle East Tensions and Fed Meeting Ahead 
Pokemon Pokopia Sells 2.2 Million Copies in Four Days, Boosting Nintendo Switch 2 Momentum 
Global Markets on Edge as Gulf Tensions Push Oil Prices Higher 
Gold Prices Hold Above $5,000 as Central Bank Meetings and Iran War Stay in Focus 
Anduril's $20B Army Contract Signals Major Tailwind for Palantir 
Nvidia's Jensen Huang Credits Samsung for Manufacturing New AI Chips, Boosting Stock 
U.S. Presses South Korea on Strait of Hormuz Naval Support Amid Rising Energy Tensions 
Asia Stocks Rise Amid Central Bank Week and Middle East Tensions 
U.S. Pulls Back Proposed AI Chip Export Rule Amid Policy Uncertainty 
China's Economy Surges in Early 2026: Industrial Output and Retail Sales Beat Forecasts 
Nvidia GTC 2025: Jensen Huang Set to Unveil Next-Gen AI Chips and Strategy 
Alphabet's GFiber Merges with Astound Broadband to Build Major U.S. Internet Provider 
Telus Corp. Confirms Cybersecurity Breach Amid Extortion Threat 
Meta Eyes Massive Layoffs to Fund AI Ambitions 
MINISO shares soared in Hong Kong and New York after announcing a partnership with "Black Myth Wukong," China's groundbreaking AAA game. The collaboration includes co-branded products set for 2025, reflecting MINISO's drive to engage consumers through trending pop-culture and innovative merchandising.
MINISO Shares Surge After Black Myth Wukong Partnership Announcement
According to Investing.com, a relationship between MINISO Group Holding Ltd. and the popular video game "Black Myth: Wukong" was announced by the company on Friday, which resulted in the company's shares soaring on Friday and setting the stage for significant weekly gains.
The agreement, which was revealed on the 31st of December in 2024, establishes MINISO as an official partner, and there are plans to offer products that are co-branded in the year 2025.
Shares of MINISO, which are listed on the Hong Kong Stock Exchange, rose 11.7% to HK$53.50 on Friday, and they were expected to rise about 15% this week.
Hong Kong and New York Stocks See Significant Gains
On Thursday, shares that were listed in New York finished the day 5.5% higher.
A large amount of success has been achieved by "Black Myth: Wukong," which was launched in August 2024. It is China's first AAA game and has achieved significant success, with anticipated sales topping 23 million copies on the Steam platform.
Black Myth Wukong's Impact on MINISO's Consumer Strategy
MINISO's approach centers on forming relationships with well-known intellectual properties in order to increase the level of engagement with consumers. It was underlined by Ye Guofu, the founder of the company, that current consumers are looking for experiences and emotional ties in addition to utilitarian products.
It is anticipated that the partnership with "Black Myth: Wukong" would be able to bolster MINISO's brand visibility and attract a wider consumer base, which may potentially contribute to sustained stock performance in the months to come.
