Manchester United have named US IT services firm DXC Technology as their new shirt sleeve sponsor for its men’s, women’s, and youth teams, replacing household manufacturing company Kohler.
DXC will also be the football club's official digital transformation partner, taking control of its digital presence, including its official website, media platforms, and applications.
The club's business operations will also utilize the analytics tools from DXC.
The club's operations both on and off the pitch will be modernized by the two parties' long-term technical roadmap.
The arrangement's length and conditions weren't disclosed by United, although its last sleeve sponsorship deal with Kohler was for US$23.84 million per season.


Extreme heat, flooding, wildfires – Colorado’s formerly incarcerated people on the hazards they faced behind bars
Asian Markets Rebound as Tech Rally Lifts Wall Street, Investors Brace for BOJ Rate Hike
U.S. Stock Futures Edge Higher as Micron Earnings Boost AI Sentiment Ahead of CPI Data
Blackstone Leads $400 Million Funding Round in Cyera at $9 Billion Valuation
Champions League final 2025: a battle for glory against a backdrop of money and fashion
Asian Currencies Slip as Dollar Strengthens; Indian Rupee Rebounds on Intervention Hopes
Canada Signals Delay in US Tariff Deal as Talks Shift to USMCA Review
U.S. Dollar Steadies Near October Lows as Rate Cut Expectations Keep Markets on Edge
Instacart Stock Drops After FTC Probes AI-Based Price Discrimination Claims
Japan Exports to U.S. Rebound in November as Tariff Impact Eases, Boosting BOJ Rate Hike Expectations
Elliott Management Takes $1 Billion Stake in Lululemon, Pushes for Leadership Change
Oil Prices Rebound as Trump Orders Blockade of Sanctioned Venezuelan Tankers
Why Manchester City offered Erling Haaland the longest contract in Premier League history
Gold and Silver Prices Dip as Markets Await Key U.S. Economic Data
US Reviewing Visa Denial for Venezuelan Little League Team Barred from World Series
noyb Files GDPR Complaints Against TikTok, Grindr, and AppsFlyer Over Alleged Illegal Data Tracking.
Apple Opens iPhone to Alternative App Stores in Japan Under New Competition Law 



