Mastercard will randomly award its first non-fungible token (NFT) to a Mastercard cardholder who joins the UK sweepstake.
The NFT would be launched in partnership with the renowned football coach and Mastercard global ambassador José Mourinho.
Mastercard’s NFT is being used as a reward for being a cardholder, just like vacation trips, tickets to exclusive events, and cars.
There is still an aspect of exclusivity since only one NFT will be awarded. It also motivates consumers to get involved as there are no additional financial commitments.
Through Mastercard’s NFT project, cardholders can easily get involved with no background knowledge.
The addition of José Mourinho, an iconic sports figure, is likely to further promote the campaign’s success.
Competitor Visa took a different approach, publicly announcing its purchase of a CryptoPunk NFT.


FxWirePro- Major Crypto levels and bias summary
FxWirePro- Major Crypto levels and bias summary
Kevin Hassett Says Inflation Is Below Target, Backs Trump’s Call for Rate Cuts
BTCUSD Dips Post-BOJ Hike: No Swift Tightening Boosts Risk – Buy Around $87K Targeting $100K
U.S. Stock Futures Edge Higher as Micron Earnings Boost AI Sentiment Ahead of CPI Data
BoE Set to Cut Rates as UK Inflation Slows, but Further Easing Likely Limited
Gold and Silver Surge as Safe Haven Demand Rises on U.S. Economic Uncertainty
Chinese Robotaxi Stocks Rally as Tesla Boosts Autonomous Driving Optimism
Dollar Holds Firm Ahead of Global Central Bank Decisions as Yen, Sterling and Euro React 



