McDonald’s Returns to Value with a Bold, New Menu

OAK BROOK, Ill., Dec. 05, 2017 -- McDonald’s announced today its new $1 $2 $3 Dollar Menu, which will kick off the New Year and offer customers several delicious and craveable McDonald’s items at a compelling price. The new menu continues McDonald’s progress of changing for the better through positive updates such as All Day Breakfast, Signature Crafted Recipes with premium toppings, delivery on UberEATS, a new café-quality McCafé espresso menu and more.

The $1 $2 $3 Dollar Menu has three simple price points with thousands of possible combinations and will be available nationwide at participating restaurants beginning January 4

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/0a5464e3-231d-407b-8c2f-4345f6d1b721

“We built this new menu with variety and value firmly in mind,” said Chris Kempczinski, president, McDonald’s USA. “Our new value menu includes surprises like our completely new Classic Chicken sandwich, the inclusion of our Happy Meal and more. Whatever our guests crave – a delicious meal, a new taste, a mid-day snack or a family treat – they will find that $1 $2 $3 Dollar Menu provides them with value and choice.”

The $1 $2 $3 Dollar Menu has three simple price points with thousands of possible combinations and will be available nationwide at participating restaurants beginning January 4. Each tier provides guests with breakfast, burger, chicken and beverage options. Specifically, the new menu includes the following options*:

• $1 menu items: Sausage Burrito, McChicken, Cheeseburger, any size soft drink
• $2 menu items: Sausage McGriddles, 2-piece Buttermilk Crispy Tenders, Bacon McDouble, small McCafé beverage**
• $3 menu items: Sausage McMuffin with Egg, new Classic Chicken Sandwich, Triple Cheeseburger, Happy Meal

This marks the first time McDonald’s has included the Happy Meal on a nationwide value menu. McDonald’s is also using $1 $2 $3 Dollar Menu to introduce the new Classic Chicken Sandwich, which features a buttermilk crispy chicken filet made with all white meat served on a toasted bun with pickles and the recently introduced creamy, sweet and tangy Signature Sauce. Like all of McDonald’s national sandwiches, the bun for the Classic Chicken Sandwich has no high-fructose corn syrup, and like every chicken item McDonald’s serves in the United States, the chicken filet is made from chicken not treated with antibiotics important to human medicine***.

*Participation and menu items may vary
**Excludes McCafe hot and iced coffee
***Farmers still use ionophores, a class of antibiotics that are not prescribed to people, to help keep chickens healthy.

About McDonald’s USA
McDonald's USA, LLC, serves a variety of menu options made with quality ingredients to more than 25 million customers every day. Nearly 90 percent of McDonald's 14,000 U.S. restaurants are independently owned and operated by businessmen and women. Customers can now log online for free at approximately 11,500 participating Wi-Fi enabled McDonald's U.S. restaurants. For more information, visit www.mcdonalds.com, or follow us on Twitter @McDonalds and Facebook www.facebook.com/McDonaldsUS/.

FOR MORE INFORMATION:
Andrea Abate, McDonald’s USA
[email protected]
630-209-7121
 
Katherine Wojtecki, Golin
[email protected]
630-624-9142