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McDonald’s is launching a new collaboration with Genshin Impact, offering limited-edition meals and exclusive in-game rewards. Starting September 17, 2024, fans can unlock items by purchasing the Genshin Impact Apple Pie or Deluxe McCrispy Meal through the McDonald’s app. The promotion ends on September 29, 2024.
McDonald’s Launches Genshin Impact Collaboration with Special Meals and Exclusive In-Game Rewards
McDonald’s again demonstrates its brand strength through a new collaboration with one of the world’s leading video games, Genshin Impact. Known for exciting partnerships that generate buzz, McDonald’s consistently finds ways to captivate its audience. From special menu items and limited-edition merchandise to exclusive offers, the brand excels at delivering unique experiences that capture headlines and engage customers. According to Fast Food Club, this latest collaboration with Genshin Impact showcases McDonald’s ability to blend pop culture with its popular menu, creating a compelling and immersive experience for fans of both the game and the fast-food giant.
Beginning on September 17, 2024, McDonald’s and Genshin Impact fans will enjoy a special collaboration meal and unique in-game rewards. The partnership features themed packaging for McDonald’s Apple Pie, with beloved characters Kaedehara Kazuha and Beidou adorning the limited-edition boxes. Purchases made through the McDonald’s mobile app will unlock in-game items, enhancing players' abilities within Genshin Impact. The rewards include:
- Custom Recipe + Golden Apple Pastry (3 pieces)
- 40 Primogems
- 2 Hero’s Wit
- 20,000 Mora
- 4 Mystic Enhancement Ore
Customers can also opt for the Genshin Impact Deluxe McCrispy Meal, which includes a Deluxe McCrispy sandwich, fries, the limited-edition Apple Pie, and a drink. This meal offers additional in-game bonuses, such as:
- “Wings of Delicacies” Wind Glider
- “Celebration: Crispy and Sweet” Namecard
These exclusive offerings are available until September 29, 2024, and can be obtained by placing an order through the McDonald’s app, where customers will find more information about the campaign.
McDonald’s Teams Up with Crocs for Limited-Edition Happy Meal Accessories and Collectibles
McDonald’s reputation for standout collaborations continues to grow, and it recently partnered with footwear brand Crocs. In this limited-edition Happy Meal collaboration, McDonald’s brings Crocs-themed accessories to the iconic Happy Meal, with the promotion featuring 17 collectible Crocs Clog Keychains. Each keychain includes a mini shoebox and sticker pad, allowing fans to personalize their Crocs collectibles. Customers can also scan a QR code on the Happy Meal box to design digital Crocs with unique color and pattern combinations.
This playful collaboration will roll out on September 17 across the United States and 40 other markets worldwide. Alongside this, McDonald’s continues to offer its 2023 exclusive footwear collection, featuring shoes, socks, and Jibbitz inspired by McDonald’s characters Grimace, Birdie, and Hamburglar. Fans can still purchase these items online through Crocs’ website while supplies last.
With the Genshin Impact and Crocs collaborations, McDonald’s continues solidifying its position as a brand partner leader, creating memorable and engaging customer experiences worldwide.
