LaLiga inked a strategic licensing agreement with technology firm StadioPlus to launch a joint project in the Decentraland metaverse.
The rights to LaLiga's intellectual and industrial property are acquired by the Spanish company StadioPlus for usage in Decentraland.
Several land parcels in the Vegas City neighborhood of Decentraland will be developed with LaLiga themes as part of the agreement, which aims to increase LaLiga's appeal to Gen Z viewers.
Web 3.0 expert Vegas City, owner of Decentraland's greatest sports, casino, and entertainment complexes, will have a direct hand in LaLiga's entry into the metaverse.
LaLiga's head of franchises and licensing, Stephen Ibbotson, claims that they will be able to connect with a sizable new audience through the deal.


SpaceX Updates Starlink Privacy Policy to Allow AI Training as xAI Merger Talks and IPO Loom
Oracle Plans $45–$50 Billion Funding Push in 2026 to Expand Cloud and AI Infrastructure
Nvidia Confirms Major OpenAI Investment Amid AI Funding Race
SoftBank Shares Slide After Arm Earnings Miss Fuels Tech Stock Sell-Off
Trump Plans UFC Event at White House for America’s 250th Anniversary
U.S.-India Trade Framework Signals Major Shift in Tariffs, Energy, and Supply Chains
Singapore Budget 2026 Set for Fiscal Prudence as Growth Remains Resilient
American Airlines CEO to Meet Pilots Union Amid Storm Response and Financial Concerns
Dow Hits 50,000 as U.S. Stocks Stage Strong Rebound Amid AI Volatility
AMD Shares Slide Despite Earnings Beat as Cautious Revenue Outlook Weighs on Stock
Japan Economy Poised for Q4 2025 Growth as Investment and Consumption Hold Firm
Australia’s major sports codes are considered not-for-profits – is it time for them to pay up?
Trump Set to Announce Washington D.C. as Host of 2027 NFL Draft
Trump’s Inflation Claims Clash With Voters’ Cost-of-Living Reality
Why the Australian Open’s online tennis coverage looks like a Wii sports game
U.S. Stock Futures Slide as Tech Rout Deepens on Amazon Capex Shock 



