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Cardone Capital, a well-established real estate private equity firm managing assets exceeding $5 billion, has recently made a notable foray into the digital asset sphere through the acquisition of 1,000 Bitcoin, amounting to over $100 million. This move distinguishes Cardone Capital as the first real estate investment entity to meaningfully incorporate Bitcoin into its treasury reserves, effectively bridging the traditional real estate sector with the rapidly evolving landscape of cryptocurrency. CEO Grant Cardone has articulated intentions to further augment the firm’s Bitcoin holdings by an additional 3,000 BTC by the end of 2025, which—if current market valuations persist—could elevate their total cryptocurrency investment to over $400 million.
This development aligns with Cardone Capital’s broader strategic plan to recalibrate its asset allocation over the next five years. Specifically, the firm aims to decrease its real estate exposure from 77% to 45%, while concurrently increasing its Bitcoin holdings from 33% to 66%. The anticipated purchases are to be funded by cash flows derived from Cardone Capital’s existing real estate assets, signaling a long-term commitment to Bitcoin as a core component of its portfolio. Additionally, the firm has launched the 10X Miami River Bitcoin Fund, a dual-asset investment product that merges a Miami-based multifamily property with a $15 million allocation in Bitcoin.
Cardone Capital’s assertive entrance into the Bitcoin market exemplifies a broader institutional trend toward cryptocurrency adoption, as an increasing number of publicly traded companies integrate Bitcoin into their balance sheets. This initiative has attracted attention from prominent figures within the cryptocurrency community, including MicroStrategy’s Michael Saylor, who has publicly endorsed Cardone’s acquisition. By pioneering this hybrid investment model, Cardone Capital is facilitating a convergence of traditional real estate investment with emerging digital assets, positioning itself at the forefront of a transforming financial landscape.
