ASEAN Ministers Warn Middle East Conflict Threatens Regional Stability and Energy Security 
Germany Producer Prices Rise 1.8% in June, Missing Forecasts 
SpaceX Q2 Earnings on Aug. 4 Set Stage for Historic Insider Share Unlock 
India FMCG Q1 Earnings Preview: Higher Input Costs Likely to Weigh on Profit Margins 
Chalco Shares Jump as Chinalco Plans Up to $300 Million Stake Increase 
Oil Prices Hold Steady as U.S.-Iran Conflict and Houthi Blockade Keep Markets on Edge 
South Korea’s Coupang Fine Sparks U.S. Criticism, Raising Concerns Over Bilateral Ties 
Samsung Eyes Up to $1.14 Billion Investment in AI Startup Mistral 
KKR, AEW Seek China Property Sales as Commercial Real Estate Slump Deepens 
Alaska Air Q3 Outlook Misses Estimates as Higher Fuel Costs Weigh on Profit Forecast 
Trump Set to Unveil New Tariffs on Dozens of Countries as Global 10% Duty Nears Expiration 
Houthi Naval Blockade on Saudi Arabia Escalates Iran Conflict, Threatens Global Oil Supply 
Gold Climbs Above $4,000 as Middle East Tensions and Fed Outlook Drive Safe-Haven Demand 
Cathay Pacific Sees H1 Profit Surge on Strong Travel Demand 
Nike Shifts China Online Sales Strategy to Boost Brand and Fight Local Rivals 
Morgan Stanley Downgrades Adobe, Workday as AI Transition Raises Growth Concerns 
Nvidia Reveals 9.3% Stake in AI Cloud Firm Nebius Following $2 Billion Investment 
Rihanna is a well-known singer with multiple awards, including nine Grammys. But while she made a name in the entertainment industry, she is also a rising businesswoman and fashion designer.
Rihanna launched the Savage X Fenty lingerie brand in 2018, and the label has been growing since then. In fact, the 34-year-old whose real name is Robyn Rihanna Fenty has recently opened her first brick-and-mortar store in Las Vegas.
According to Fox Business, the inauguration of Rihanna's Savage X Fenty outlet was unveiled during the Fashion Show Las Vegas that was held the past weekend, on Saturday, Jan. 22. The purple-colored store has opened its doors, and people can now buy all types of intimate apparel, accessories, and other items.
It was noted that while most retailers are shutting their physical stores to move to online selling via e-commerce sites, Rihanna chose to place her lingerie brand in a commercial space where shoppers can choose, buy, and pick up their items right there and then.
The spacious store is said to have five rooms, and there are mannequins with different body types. These are said to have been shaped and molded based on real people. The Savage X Fenty store will also offer interactive experiences and lots of photo-worthy moments while shopping.
At any rate, Vogue described Rihanna's Savage X Fenty brand as "high-gloss, super-sexy lingerie and intimates." This month, the label is setting up five stores in various shopping malls across the U.S. To be more specific, after Las Vegas, the locations for the four other stores are Houston, Philadelphia, Washington D.C., and Los Angeles.
"We're not necessarily known as a technology brand, but we are taking this opportunity to really merge physical and digital in a way that we just haven't seen done in the mall, particularly not in this category where fit and comfort in your body and confidence is so important," Christiane Pendarvis, Savage X Fenty's chief merchant, and co-president, told Vogue.
She added, "The Fit Xperience is not intended to a replace the expertise of an associate but it is an amazing way to get a really accurate view of an individual's body and make personalized recommendations based on our assortment."
