Samsung Electronics Co. launched Samsung Space Tycoon, cyberspace using a management simulation game format, on the metaverse platform Roblox.
Users may create and enjoy Samsung goods and items throughout the cosmos with Samsung Space Tycoon.
They can explore resources, customize Samsung products, such as smartphones and home appliances, with different designs, and buy or upgrade game objects all against the backdrop of the Samsung Space Research Lab, where aliens study new inventions.
Starting with real-world objects and giving them a facelift to become in-game gadgets allows users to express their creativity.


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