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Shinhan Bank CEO Han Yong-gu pledged to speed up its much-hyped digital innovation strategy with the goal of transforming it into an "invisible bank," speaking to reporters during a press conference, Friday.
According to Han, the ultimate goal of their digitalization is to build an environment where customers can experience financial services anytime, anywhere.
He added that Shinhan also established a new banking as a service (Baas) division and will soon set up an artificial intelligence (AI)-powered customer service center.
Han took office as the new leader of the lender by replacing his predecessor Jin Ok-dong, who was nominated as Shinhan Financial Group's next chairman.
Shinhan will also expand its connections with other companies and institutions in implementing this vision.
Han also promised to stop charging any commission for its mobile and internet banking transfer services in the near future. The decision displays the lender's strong willingness to attract more young customers to its mobile banking service.
Han will take office from Jan. 1 with a two-year tenure.
