To celebrate 10 years of its online store, Starbucks Japan has released customizable stainless steel tumblers with 343 design combinations. These exclusive tumblers come with a miniature apron and a beverage ticket for a free refill, adding a fun and practical twist to your coffee experience.
Starbucks Japan Celebrates 10th Anniversary With Customizable Stainless-Steel Tumblers and Mini Aprons
It's been ten years since Starbucks Japan launched its official online store, and to mark the occasion, the chain has been treating customers to limited-edition anniversary goods. The year's latest—and final—release is particularly noteworthy: a reusable stainless-steel tumbler that can be fully customized to individual preferences.
Named the "My Custom Stainless Steel Bottle Barista," this product is available exclusively online and offers customers an interactive experience akin to in-store drink customizations. With a range of personalization options, there are 343 possible combinations, allowing users to choose from seven colors for the cap, drinking rim, and bottle—black, white, light green, green, pink, blue, and a graduated pink-yellow.
As a bonus, each bottle comes with a miniature Starbucks apron. According to SoraNews24, this green apron adds a playful, anthropomorphic touch to the tumbler, resembling a barista. The apron is also functional, featuring a pocket for small notes or cards. To highlight its usefulness, the tumbler includes a beverage ticket that can be stored in the pocket and redeemed for a free refill.
Starbucks Japan’s Customizable Tumblers Encourage Personalized Gifts With Unique Design Options
The bottle holds 473 milliliters (16 ounces) of liquid, equivalent to a Grande-size drink. While many customers will likely design one for themselves, Starbucks encourages using the customization service to create personalized gifts for friends and family. Customers are also invited to further personalize their bottles with ribbons, patches, and pins, adding another layer of creativity to the experience.
It remains to be seen whether this trend will have the same staying power as others, like the customized Crocs craze. The custom tumbler is now available at the Starbucks Japan online store for 5,800 yen (US$41.36).