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Starbucks to Launch New Ready-to-Drink Iced Energy Beverages with Tropical Peach Flavor

Starbucks unveils its new Tropical Peach ready-to-drink Iced Energy beverage, available soon in stores. Credit: EconoTimes

Starbucks is set to launch a ready-to-drink version of its popular Iced Energy beverages, starting with the Tropical Peach flavor. The new drink, which contains 160 milligrams of caffeine, is expected to hit retail stores soon, though an official release date has not been confirmed.

Starbucks Set to Launch Ready-to-Drink Iced Energy Line with Tropical Peach Flavor, Zero Sugar

Starbucks introduced its Iced Energy drink line in June, quickly becoming a summer hit. As temperatures cool and people begin turning to warm beverages, Starbucks is not slowing down. According to content creator @snackolator, the coffee giant is preparing to launch a ready-to-drink version of its Iced Energy beverages in stores soon.

In an Instagram post, Snackolator shared, "These were announced for the upcoming NACS show (National Association of Convenience Stores), and while I'm unsure of the full flavor lineup, the drinks are zero sugar and based on the in-store Iced Energy line. So far, Tropical Peach is confirmed." Though only one flavor has been mentioned, more may be coming. However, no official release date has been provided, so customers must stay on the lookout.

The Iced Energy drinks offered at Starbucks contained up to 205 milligrams of caffeine—equivalent to six and a half 12-ounce cans of Coca-Cola. While there is no word yet on the exact caffeine content of the ready-to-drink version, the Tropical Peach flavor shown by Snackolator lists 160 milligrams of caffeine. The FDA recommends that healthy adults consume no more than 400 milligrams of caffeine daily, roughly the amount in four to five cups of coffee.

Starbucks Expands Iced Energy Line to Retail Stores, Adding New Ready-to-Drink Flavors

The original lineup of Iced Energy drinks at Starbucks included flavors like Melon Burst and Tropical Citrus. For a limited time, a Frozen Tropical Citrus Iced Energy with Strawberry Puree was available exclusively through the Starbucks app. Unlike the in-store versions, the new ready-to-drink Iced Energy options will be available in retail stores, not Starbucks locations.

While these fruity energy drinks were favored over the summer, how well they’ll fare during the cooler months remains to be seen. Excitement is building, however, with one user commenting on Snackolator’s post, "Definitely excited for the tropical peach energy drink!" Another added, "I’ve never tried the Starbucks energy drink, looking forward to that flavor."

Some followers also expressed curiosity about how these new drinks compare to Starbucks’ discontinued Baya energy drink, which was pulled from the market due to low sales. As one commenter noted, "I wonder if this will be similar to their discontinued energy drink?"

With anticipation growing, Starbucks’ next move will be closely watched.

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