sweetFrog Hops Into Fredericksburg Field House

Fredericksburg, VA, June 12, 2017 --

sweetFrog Enterprises, LLC. is pleased to announce the opening of its location inside the Fredericksburg Field House. sweetFrog offers a wide selection of premium frozen yogurt flavors, along with fresh topping choices within a self-serve model and was recently named Best Frozen Yogurt in the USA by The Daily Meal.

sweetFrog mascots Scoop and Cookie helped opened the Fredericksburg Field House location on June 10.

This sweetFrog location, at 3411 Shannon Park Drive, Fredericksburg, VA 22408, opened its doors on June 10 and is open daily to both patrons of the Fredericksburg Field House and the general public.

The Fredericksburg Field House is an indoor artificial turf facility covering over 75,000 square feet. The venue offers leagues, classes, clinics, and tournaments for youth and adults in in nine sports and is home to six fields (four indoor, two outdoor) and a hard court.  In addition, it hosts birthday parties, corporate outings, team parties, and lock-ins that now offer sweetFrog as a part of their packages.

"We’re residents of Spotsylvania County and our kids have played sports and had parties at the Federicksburg Field House," said Jennifer Sharon, owner of the Fredericksburg Field House location. "We look forward to partnering with local organizations and invite everyone to come visit our unique location to enjoy the family fun and delicious treats."

"We’re so excited to add this ‘non-traditional’ location at the Fredericksburg Field House to the sweetFrog family," said Matt Smith, sweetFrog chief marketing officer.  “Youth sports facilities and sporting venues are a great fit for sweetFrog, as we’ve seen with our locations at ballparks and arenas like Yankee Stadium and the Richmond Coliseum.”

About sweetFrog Frozen Yogurt:
Sweet Frog (http://www.sweetfrog.com) is the fastest growing self-serve frozen yogurt restaurant company in the country. With a wide selection of premium frozen yogurt flavors, gelato, ice cream, non-dairy options and fresh topping choices, sweetFrog was named Best Frozen Yogurt in the USA by The Daily Meal in 2014 and 2016. sweetFrog has 340 stores including both company-owned, franchise and independently licensed locations either open or under contract in twenty-seven states in the U.S, Dominican Republic and Egypt. The company was founded in 2009 and is based in Richmond, Virginia. sweetFrog prides itself on providing a family-friendly environment where customers can enjoy soft-serve frozen yogurt, gelato and sorbets with the toppings of their choice. The company was founded on Christian principles and seeks to bring happiness and a positive attitude into the lives of the communities it calls home.

###

Attachments:

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/7c607304-89ee-48ae-8433-9da39a0181bc

Attachments:

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/11b30653-31b9-417f-a7d8-999e13449dd7

Matt Smith
sweetFrog
804-514-5567
[email protected]