Luxor Launches Marketing Campaign in the United States for Architectural Wood Details Coated With Millennium Fire Protection

VANCOUVER, British Columbia, Feb. 22, 2016 -- Luxor Industrial Corporation (TSX-V:LRL) (OTC:LXRRF) is pleased to announce that it is launching a marketing campaign for Architectural Wood Details coated with Millennium Fire Coatings. Millennium’s coatings defend against fire, mold, moisture and damage from UV rays. The campaign includes sending samples to lumberyards throughout the US followed by an education course provided by Ron Blank and Associates.

Steve Conboy, President of Millennium Fire LLC, comments, “The addition of Millennium’s coatings to Luxor’s Architectural Wood Details ensures the products require little to no maintenance and won’t have to be replaced because of degradation due to weather and U.V. rays.  Fire resistant coated lumber products reduce or eliminate the damage and cost of fires during construction and the risk to first responders.”  National Fire Protection Agency "Fires during construction report"

Glen B. Phillips, CEO of Green CE Inc., comments: “We are thrilled to be working with Millennium Fire LLC to develop educational tools to reach product specifiers. While we expect the commodity lumber industry to resist independently embracing this “no raw Lumber” movement, the design community especially the specification writers hold enormous power to help bring about this necessary transition to a sustainably built environment.” Phillips continued, “Millennium Fire is producing a continuing education course. Design and construction professionals will be able to gain professional development credits, including LEED points, while learning more about how this technology can help decrease the risk of building fire and decreasing demand for new lumber, thereby helping to sustain limited forest resources.”

About Luxor Industrial Corporation

Luxor has vertically integrated through the recent acquisitions of turnkey framing companies in Canada and the United States. The Company now distributes Pre- Fabricated Wall Panels and a complete line of Multi-Family Engineered Lumber.  http://www.millframe.com/#!products/sqp1c

Luxor is involved in the development, engineering, manufacturing and marketing of engineered wood products. In the industrial sector, it manufacturers wood mat products.  In the residential sector it manufactures its patented IBS 2000® engineered floor bridging, fire protected architectural wood products, and FastFrame™ wall components.  For further information, visit Luxor’s website at www.luxorcorp.com.

This news release contains forward looking statements. Although Luxor believes that the expectations reflected in these forward looking statements are reasonable, undue reliance should not be placed on them because Luxor can give no assurance that they will prove to be correct. Since forward looking statements address future events and conditions, by their very nature, they involve inherent risks and uncertainties. Additional information may be accessed through the Sedar website: www.sedar.com

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Contact:

Luxor Industrial Corporation

Terry Lashman
(800) 665-2454
(604) 684-7929

John Taylor
(877) 496-4355
(604) 864-9601

www.luxorcorp.com