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Wasim Ahmed

Assistant Professor in Digital Business, Northumbria University, Newcastle

Wasim is an Assistant Professor in Digital Business at Northumbria University with research interests in Digital Marketing, Digital Society, and Public Health. A recent area he has been exploring relates to visualising Twitter networks of high and low impact brands across brands and health topics.

He completed a PhD analysing social media data related to infectious disease outbreaks at the Information School, University of Sheffield. His research combines theoretical aspects underpinned by industry thinking as he has completed an internship with Manchester United.

Wasim has contributed in advancing the field of social media research tools for marketing, and during his PhD he developed an extraordinary profile for digital marketing via social media. He has delivered over 50 social media and digital marketing talks across the UK and in China, Germany, Switzerland, Croatia, Belgium, Netherlands, Australia, and United States.

Four experts investigate how the 5G coronavirus conspiracy theory began

Jun 14, 2020 12:01 pm UTC| Insights & Views

In times of crisis conspiracy theories can spread as fast as a virus. As the coronavirus pandemic tightened its grip on a world which struggled to comprehend the enormity of the situation it was facing, darker forces...

Tyson Fury crushed Deontay Wilder in the social media fight as well as in the ring

Mar 01, 2020 12:43 pm UTC| Sports Entertainment

Tyson Fury dramatically became the World Boxing Councils heavyweight champion after knocking out Deontay Wilder in the seventh round of their fight on February 22 in Las Vegas. With US$25 million in guaranteed earnings,...

Croatia's World Cup consolation: Google searches soar as world seeks information on finalists

Jul 17, 2018 14:40 pm UTC| Insights & Views Sports

Croatia may have lost to France in the World Cup final, but the small Eastern European nation may just have won something altogether more precious worldwide recognition on a whole new level. Social media users are...

Economy

Beyond the spin, beyond the handouts, here’s how to get a handle on what’s really happening on budget night

Three weeks from now, some of us will be presented with a mountain of budget papers, and just about all of us will get to hear about them on radio, TV or news websites on budget night. The quickest way to find out what...

Johannesburg in a time of darkness: Ivan Vladislavić’s new memoir reminds us of the city’s fragility

Ivan Vladislavić is Johannesburgs literary linkman. He tells us, in the first pages of his new book, The Near North, that before cities were lit, first by gaslight and later electricity, people of means paid torchbearers...

Why is the London Stock Exchange losing out to the US

London Stock Exchange (LSE), which can trace its heritage to the coffee houses of the 17th century, is failing. The volume of shares traded is sharply declining, and some UK companies are swiftly moving to the US...

Why Germany ditched nuclear before coal – and why it won’t go back

One year ago, Germany took its last three nuclear power stations offline. When it comes to energy, few events have baffled outsiders more. In the face of climate change, calls to expedite the transition away from fossil...

What if the Reserve Bank itself has been feeding inflation? An economist explains

Heres something for the board of the Reserve Bank of Australia to ponder as it meets next month to set interest rates. It has pushed up rates on 13 occasions since it began its attempt to restrain inflation in May...

Politics

Labour can afford to be far more ambitious with its economic policies – voters are on board

To say that the Labour party is flying high in the polls is something of an understatement. But despite its consistent lead against the Tories, the opposition finds itself in a rather odd position: on the cusp of power but...

History for sale: what does South Africa’s struggle heritage mean after 30 years of democracy?

One of my favourite statues is the one of Nelson Mandela at the Sandton City shopping centre in Johannesburg. Larger than life, its oversized bronze shoes shimmer in the evening light, polished by the hands of many...

Sudan: civil war stretches into a second year with no end in sight

In the early hours of April 15 2023, the Rapid Support Forces (RSF) a Sudanese paramilitary force attacked the military airstrip in the town of Merowe and deployed troops across strategic locations in Sudans capital,...

Joe Biden Proposes Record 44.6% Capital Gains Tax in Latest Budget Plan That May Favor Cryptocurrencies

President Joe Biden has proposed raising the capital gains tax to an unprecedented 44.6% in a bold fiscal move, targeting the wealthiest Americans. This hike is part of his 2025 budget proposal to reduce income...

Turkey’s suppression of the Kurdish political movement continues to fuel a deadly armed conflict

The world has 91 democracies and 88 autocracies. Yet 71% of the worlds population (some 5.7 billion people) are living under autocratic rule, a big jump from 48% ten years ago. This trend towards authoritarianism can...

Science

A Nasa rover has reached a promising place to search for fossilised life on Mars

While we go about our daily lives on Earth, a nuclear-powered robot the size of a small car is trundling around Mars looking for fossils. Unlike its predecessor Curiosity, Nasas Perseverance rover is explicitly intended to...

The rising flood of space junk is a risk to us on Earth – and governments are on the hook

A piece of space junk recently crashed through the roof and floor of a mans home in Florida. Nasa later confirmed that the object had come from unwanted hardware released from the international space station. The 700g,...

Peter Higgs was one of the greats of particle physics. He transformed what we know about the building blocks of the universe

Peter Higgs, who gave his name to the subatomic particle known as the Higgs boson, has died aged 94. He was always a modest man, especially when considering that he was one of the greats of particle physics the area of...

Could a telescope ever see the beginning of time? An astronomer explains

The James Webb Space Telescope, or JWST for short, is one of the most advanced telescopes ever built. Planning for JWST began over 25 years ago, and construction efforts spanned over a decade. It was launched into space on...

US media coverage of new science less likely to mention researchers with African and East Asian names

When one Chinese national recently petitioned the U.S. Citizenship and Immigration Services to become a permanent resident, he thought his chances were pretty good. As an accomplished biologist, he figured that news...

Technology

Apple Partners with OpenAI for On-Device AI in iOS 18, Enhancing Privacy

Apple Inc. has reignited discussions with OpenAI to integrate advanced AI features into iOS 18, utilizing large language models entirely on-device. According to a Bloomberg report, this move promises to significantly...

Republic First Bank Shut Down by Regulators, Crypto Prices Tumble

In a significant regulatory move, the Pennsylvania Department of Banking and Securities has closed Republic First Bank, marking the first major U.S. bank collapse of 2024. The closure has sparked heated reactions within...

Shiba Inu Tops Robinhood, 300M Dogecoin Moves As Market Eyes Breakout

Shiba Inu leads this weeks Robinhood cryptocurrency rankings as it surges 11%, while a massive 300 million Dogecoin transfer to Robinhood signals a potential market breakout, stirring interest among traders and...

Tesla Sets Late 2025 Launch for Semi, Expands Megapack Production

Tesla Inc. has confirmed the launch of its Semi truck for late 2025, with broader customer deliveries expected in 2026. This announcement coincides with the expansion of Teslas Megapack production at its Lathrop...

SHIB Price Climbs as Shibarium Upgrade Sparks Optimism Among Investors

The Shiba Inu cryptocurrency surged over 4% on April 26, buoyed by executive enthusiasm for the forthcoming Shibarium upgrade to enhance the platforms functionality and security. Shibarium Upgrade Fuels Market Optimism,...