Sportwear giant Adidas has partnered with several entities to reduce the environmental impact of materials processing, one of the most resource-intensive stages of the fashion supply chain.
The entities in the sustainability initiative for the fashion sector include luxury fashion brand Kering, US clothing giant PVH Corp, Indian textile manufacturer Arvind Limited and Welspun India have partnered with the Fashion for Good.
The eight innovations to be trialed under the D(R)YE Factory of the Future scheme could reduce emissions by up to 89 percent and cut water consumption between 83 percent and 95 percent
The scheme will initially focus on trialing dry processing technologies that can reduce the environmental impact of pre-treatment and coloration of cotton, polyester, blends, wool, and denim.
Other technologies include spray dyeing, foam dyeing, plasma and laser treatments, and supercritical CO2.
Pre-treatment, coloration, and finishing of textiles are chemicals-intensive processes that release large amounts of toxins into the water.
It is responsible for 52 percent of emissions in the fashion supply chain, according to Fashion For Good.
Other innovators picked to take part — Alchemie Technologies, Deven Supercriticals, eCO2Dye, GRINP, Indigo Mill Designs, imogo, MTIX and Stony Creek Colors — are expected to collaborate with each other and work closely with the scheme's partners.


How ongoing deforestation is rooted in colonialism and its management practices
Elon Musk Explores Possible Tesla-SpaceX Merger Amid Growing AI Investments
CTOC Goes Live on Bitget Wallet Trading, Expanding Global Access to AI-Powered Healthcare Data Ecosystem
Universal Music Group Rejects Pershing Square Takeover Proposal
Samsung Workers Approve Wage Deal, Avoiding Major Strike and Boosting Chip Supply Confidence
ECB’s Philip Lane Warns Middle East Conflict Could Keep Inflation Elevated
Blue Origin New Glenn Rocket Explodes During Launch Pad Test, Delaying Space Ambitions
Dollar Gains Slightly as U.S.-Iran Tensions Keep Forex Markets on Edge
Ukraine minerals deal: the idea that natural resource extraction can build peace has been around for decades
Wall Street Reaches New Record Highs as AI Boom and Iran Ceasefire Hopes Boost Markets
As the Black Summer megafires neared, people rallied to save wildlife and domestic animals. But it came at a real cost
European EV Sales Surge in April 2026 as Tesla and Chinese Automakers Gain Ground
Mega IPOs Like SpaceX and OpenAI Could Reshape S&P 500 and Nasdaq 100 Portfolios in 2026
Snowflake Stock Soars 30% After Q1 Earnings Beat and Major AWS AI Partnership
U.S. Sanctions Iran’s Strait of Hormuz Authority as Global Oil Markets Face Turmoil
GesiaPlatform Launches Carbon-Neutral Lifestyle App ‘Net Zero Heroes’
What’s so special about Ukraine’s minerals? A geologist explains 



