Asahi Group Holdings would begin making minority investments in US start-ups from January 2023 through its Asahi Group Beverages & Innovation Fund which will open up new markets for low-alcohol and non-alcohol beverages.
The fund will support US start-ups that have "attractive brands" with significant future growth potential in the non-alcoholic beer-taste beverages, adult soft drink beverages, and low-alcohol categories.
It would also support start-ups with technology that leads to new sales and manufacturing methods, according to Atsushi Katsuki, president and CEO of Asahi Group Holdings.
Asahi will use its business platform to encourage sales growth for the goods and services offered by such enterprises both domestically and internationally.
By the end of 2025, the total investment is anticipated to be around $70 million. Employees recruited from the regional headquarters of Asahi Group will serve as the investment managers for Asahi Group Beverages & Innovation.


Gold Price Breaks $4,500 as Safe-Haven Demand and Rate Cut Bets Fuel Rally
Investors Brace for Market Moves as Trump Begins Second Term
Canada’s local food system faces major roadblocks without urgent policy changes
Wall Street Ends Higher as S&P 500, Nasdaq Extend Gains Ahead of Holiday Week
FTC Praises Instacart for Ending AI Pricing Tests After $60M Settlement
Why have so few atrocities ever been recognised as genocide?
Infosys Shares Drop Amid Earnings Quality Concerns
Moore Threads Unveils New GPUs, Fuels Optimism Around China’s AI Chip Ambitions
U.S. Experts to Reassess Newborn Hepatitis B Vaccination Guidelines Amid Growing Debate
Eli Lilly and Novo Nordisk Battle for India’s Fast-Growing Obesity Drug Market
Britain has almost 1 million young people not in work or education – here’s what evidence shows can change that
U.S. Backs Bayer in Supreme Court Battle Over Roundup Cancer Lawsuits
China to Tighten Crude Steel Output Controls and Export Regulation Through 2030
The ghost of Robodebt – Federal Court rules billions of dollars in welfare debts must be recalculated
Hyundai Recalls Over 51,000 Vehicles in the U.S. Due to Fire Risk From Trailer Wiring Issue 



