Numerous hamburger chains, including Burger King and McDonald’s, are jumping into the South Korean breakfast market with the increasing number of morning diners due to the loosening of pandemic restrictions.
Burger King’s breakfast-only menu item King Morning passed the 14,000 mark in cumulative sales just three weeks after being released. The item took a two-year hiatus from the menu due to the COVID-19 pandemic.
Burger King achieved 138 percent of its sales target for the breakfast sandwich made up of an omelet in a soft bun during the first week of sales.
Meanwhile, McDonald’s Korea released a new breakfast sandwich called the McGriddle, which uses a hotcake bun instead of the English muffin used in its McMorning’s offerings.
McDonald’s has dominated the South Korean fast-food breakfast market.
Local hamburger chain Mom’s Touch has launched three types of breakfast consisting of either ham egg, chicken sausage, and bacon and egg.


Nasdaq Proposes Fast-Track Rule to Accelerate Index Inclusion for Major New Listings
Disaster or digital spectacle? The dangers of using floods to create social media content
Boeing Signals Progress on Delayed 777X Program With Planned April First Flight
The Beauty Beneath the Expressway: A Journey from Self to Service
Youth are charting new freshwater futures by learning from the water on the water
CK Hutchison Launches Arbitration After Panama Court Revokes Canal Port Licences
Debate over H-1B visas shines spotlight on US tech worker shortages
Paul Atkins Emphasizes Global Regulatory Cooperation at Fintech Conference
6 simple questions to tell if a ‘finfluencer’ is more flash than cash
Prudential Financial Reports Higher Q4 Profit on Strong Underwriting and Investment Gains
The pandemic is still disrupting young people’s careers
Asian Markets Wobble as AI Fears Rattle Stocks, Oil and Gold Rebound
SpaceX Pushes for Early Stock Index Inclusion Ahead of Potential Record-Breaking IPO
Nvidia, ByteDance, and the U.S.-China AI Chip Standoff Over H200 Exports
Australian Scandium Project Backed by Richard Friedland Poised to Support U.S. Critical Minerals Stockpile
Parents abused by their children often suffer in silence – specialist therapy is helping them find a voice
Google Cloud and Liberty Global Forge Strategic AI Partnership to Transform European Telecom Services 



