Casio Electronics has unveiled plans to venture into the Metaverse following its trademark application with the United States Patent and Trademark Office (USPTO). The famed watchmaker seeks to expand its digital frontier, eyeing NFT timepieces and virtual goods.
As per CoinGeek, the Japanese electronics manufacturing company is now setting its sights on non-fungible tokens (NFTs) that it can use in the Metaverse. Mike Kondoudis, a known USPTO licensed attorney, was the first to reveal that Casio applied for trademarks that will allow it to launch various digital products in the virtual world.
The filing suggests that Casio will soon release NFT timepieces, clothing items, fashion accessories for avatars, and animation packages that can be activated digitally. Moreover, the Japan-based G-Shock watch manufacturer also suggested it will create more than just the common items and may also produce music, images, audio, and video for AR or augmented reality.
Part of Casio’s application reads, “Providing online non-downloadable virtual clothing, hairstyle, fashion accessories and animation package for avatars, all of them being for use in online virtual environments for entertainment purposes.”
Kondoudis also said in his online post that “Casio is coming to the Metaverse with NFT and virtual goods. The company has filed a trademark application covering: Virtul clothing + watches, NFT-backed media, robots with AI, stores for virtual goods, and more!”
While the trademark application is confirmed, Casio has yet to announce when it will release the first batch of NFTs or digital collectibles. Some experts predicted that the company may announce the first drop next year.
Casio filed its trademark application for NFTs and other goods for the virtual sphere, and it is likely to offer retail and wholesale services for its digital collectibles. Moreover, through its move to enter the NFT and the Metaverse business, the company will be able to offer immersive and interactive experiences to its customers.
Photo by: Olga Nayda/Unsplash


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