Gold Prices Rebound in Europe as Geopolitical Tensions and Fed Outlook Support Bullion 
Wall Street Ends Mixed as Tech and Financial Stocks Weigh on Markets Amid Thin Holiday Trading 
Valero Makes First Venezuelan Crude Purchase Under New U.S.-Caracas Deal 
U.S. Stock Futures Slip as Year-End Trading Turns Cautious 
Brazil Supreme Court Orders Asset Freeze of Nelson Tanure Amid Banco Master Investigation 
Oil Prices Slide in 2025 as Oversupply and Geopolitical Risks Shape Market Outlook 
United Airlines Posts Record Q4 Revenue as Premium Demand Lifts Earnings 
Asian Markets End Year on AI Optimism as Precious Metals and Currencies Shine 
Renault Group Global Sales Rise 3.2% in 2025 on Strong International and EV Demand 
USDA $12 Billion Farm Aid Program Draws Mixed Reactions from Row Crop Farmers 
FSU Criticizes ANZ Over Suncorp Bank Job Cuts Amid Post-Acquisition Commitments 
U.S. Stock Index Futures Steady as Markets Await Fed Policy Clues in Holiday-Thinned Trade 
U.S. Dollar Steadies Ahead of Fed Minutes as Markets Eye Policy Divisions 
U.S. Dollar Starts 2026 Weak as Yen, Euro and Sterling Hold Firm Amid Rate Cut Expectations 
Memory Chip Shortage Drives Higher Gadget Prices and Weakens Global Tech Demand 
China Manufacturing PMI Rebounds in December, Offering Boost to Economic Growth Outlook 
South Korean Won Slides Despite Government Efforts to Stabilize Currency Markets 
Coca-Cola announces its storytelling initiative with its “Christmas Always Finds Its Way” short films trilogy. For this project, the beverage company has teamed up with Amazon Prime Video and Imagine Entertainment.
Coca-Cola will release short films on Amazon Prime this week, and these are expected to be promoted heavily throughout the rest of the holiday season. According to Deadline, the collection of selected literary pieces was created in collaboration with Prettybird production company.
The production firm assigned its talented directors to film movies in their respective home countries. The theme was described as “common” and about the “real and magical connection in the holiday season.”
Some of the directors that have participated in Coca-Cola’s Christmas movie project include Brazilian director named Vellas. He filmed “Alma”, which tells the story of a town in Mexico that is known for its all-year-round production of Christmas decorations, however, the hands that make these decors lost the Christmas spirit until it was rekindled by an unexpected source.
The second film was made by French filmmaker and producer, J.B. Braud. It has been titled “Les Petits Mondes De Noel.” This is about a Parisian couple who have been estranged for a long time but reconnected while they were creating decorative holiday window displays.
The third movie is titled “Christmas Bites”, and it was filmed by American cinematographer Alex Buono. This is a comedy and tells about a Christmas Eve face-off between Santa Claus and a grudgeful vampire.
These Coca-Cola Christmas short films only run for around 10 to 15 minutes, but they are meaningful. They have subtitles and feature the language where it was made.
“We got a call from Coke and their agency Grey with this insight that around the holidays there’s a lot of different traditions,” Marc Gilbar, Imagine Entertainment’s executive vice president, told Deadline in an interview. “Coca-Cola has always been an intrinsic part of Christmas traditions around the world.”
He added, “But another thing people do is they sit down with their families and watch Christmas movies, and back in the day that might have been on a VHS tape. Outside of the traditional advertising Coke does so well, they felt like they have the credibility in connection to the holiday to try their hand at some longer format storytelling.”
Photo by: Maximilian Bruck/Unsplash
