LOS ANGELES, Aug. 21, 2017 -- Greenwood Hall Inc. (OTCQB:ELRN), a provider of technology-enabled student lifecycle management solutions that help colleges and universities increase revenue and improve student engagement and outcomes, today announced the appointment of Bill Bradfield as the new Chief Executive Officer.
“We are excited and motivated to see the positive change that will come with the appointment of Bill Bradfield to CEO,” said Tim Boris COO of Greenwood Hall. “With Bill’s extensive industry knowledge and experience in the higher education market, he will be a significant asset to the company as we focus on building out our student service, retention and reengagement solution client base. He will also spearhead the building and development of our strategic plan and its execution.”
“With change comes the opportunity for growth and development,” said Bill Bradfield. “I truly believe that taking on the challenge of CEO will allow me to utilize my expertise effectively and I look forward to driving a team to deliver the superior service that is the Greenwood Hall tradition.”
Bradfield has more than 40 years of executive experience in the software, professional services and telecommunications industries. From 2003 to 2013 Bradfield served as Founder and CEO of Perceptis, Inc., a leading independent provider of customer support services to higher education. In 2014, Blackboard Inc. acquired Perceptis. He previously served as the CEO of Advantage Communications, Inc., a consulting firm that specializes in the strategic use of information technology. Since the late 1980’s, Bradfield has led seven enterprises that have capitalized on mobility and technology trends and realized growth through innovative strategic partnerships and sound management and execution. He holds an A.B. in economics from Lafayette College.
About Greenwood Hall
Greenwood Hall is a provider of technology-enabled student lifecycle management solutions that help colleges and universities increase revenue and improve student engagement and outcomes. Since 2006, Greenwood Hall has developed customized turnkey solutions that combine strategy, people, proven processes and robust technology, to help schools effectively and efficiently improve student outcomes, as well as increase revenues and expand into new marketing channels, such as online learning. Greenwood Hall has served more than 40 education clients and over 70 degree programs.
For more information, visit http://www.greenwoodhall.com, follow us on Twitter @GreenwoodHall and Facebook at http://www.facebook.com/GreenwoodandHall.
CONTACT: Media and Investor Relations: Anastasia Banks Director of Marketing and Communications (480) 432-2485 [email protected]


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