Pershing Square Raises $5 Billion in Landmark U.S. IPO and Share Placement 
EU Warns of Response as U.S. Considers 25% Tariffs on Car Imports 
Amazon Stock Dips Despite Record Earnings as AI Infrastructure Spending Surges 
T-Mobile Beats Q1 Earnings Expectations on Strong Postpaid Growth 
Coles Group Q3 Sales Rise Driven by Supermarkets and E-Commerce Growth 
WuXi AppTec Stock Surges on Strong Q1 Earnings and CRDMO Demand Growth 
US-Iran Conflict Escalates Amid Oil Blockade and Rising Global Tensions 
AI Stocks Rally in Asia as Oil Surge and Hawkish Central Banks Shake Global Markets 
Wall Street Mixed as Apple Earnings Boost Nasdaq and Oil Prices Ease 
Microsoft Azure Growth Forecast Beats Expectations Amid Rising AI Competition 
Samsung Reports Record Profit as AI Boom Drives Memory Chip Demand 
Markets Stay Strong Despite Oil Shock Concerns as Earnings Drive Investor Confidence 
US Dollar Weakens as Yen Surges Amid Japan Intervention and Central Bank Moves 
China Factory Activity Extends Growth in April Despite Global Pressures 
Oil Prices Surge Near $120 as U.S.-Iran Tensions Threaten Global Supply 
Iran-U.S. Conflict Escalation Threatens Global Oil Supply and Economic Stability 
Meta Raises 2026 Capex Outlook Amid AI Spending Surge, Shares Drop After Earnings 
IKEA is not just known for its affordable, well-designed furniture, but regular customers also know about its famous meatballs. Now, the Swedish furniture retail company is aware of the popularity of its meatballs, so it has come up with an idea to reward its loyal customers.
According to CNN Business, IKEA created the meatball scented candles branded as HUVUDROLL Meatball scented candles to give away to its loyal customers. They love the smell of the famous cafeteria dish, so now they can smell it anytime through the said item, even at their homes.
The company is holding the IKEA Family event for the store’s loyalty club members. This is a sweepstake event to celebrate the 10th year anniversary of the free loyalty program, and the HUVUDROLL Meatball scented candles are to be given away as a prize.
It was said that the company is hoping that the candle giveaway will entice more customers to register for a loyalty card. The card itself already offers many perks and rewards that shoppers can enjoy, so the meatball scented candles are just an additional item to gain more sign-ups.
Based on the report, IKEA will pick 1,925 loyalty club members, and they will be the lucky winners who can claim their HUVUDROLL meatball candles. The event will run until Aug. 22 only.
"Staying at home can be hard, but we want to help make everyone's lives that little bit easier and more enjoyable,” the company said as it announced the meatball candle sweepstake. “Bon appétit or, smaklig måltid, as we say in Sweden!"
Meanwhile, IKEA got into the food business and made it possible for the meatball to be sold in its stores. It was revealed that the furniture retail company branched out to restaurant biz due to what its founder Ingvar Kamprad has said.
Apparently, his words: "It's difficult to do business with someone on an empty stomach" has led to a new business venture for the firm, as per the IKEA Highlights report in 2016. Today, customers not just go to IKEA stores to shop for things, but many are also visiting for food in its restaurants inside the stores.
