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Marks & Spencer will start selling its food products in Costa Coffee outlets after both camps signed a deal for collaboration. The British retailer announced last weekend that starting in spring of 2022, it will be selling more than 30 types of its sandwiches, salads, and other food products in Costa cafes around the United Kingdom.
This means that the consumers will be able to see Marks & Spencer food items in 2,500 Costa Coffee store outlets in the said region. The food products will also be available in the cafe’s drive-thru lanes.
According to Reuters, the coffee chain is currently the largest in Britain, and it is owned by Coca-Cola Co. M&S struck a deal with it as part of its strategy to expand its presence, make its brand more relevant, and easily available for families.
Once launched next year, customers of Costa Coffee will now be able to purchase M&S food items when they dine or order via drive-thru. The high-quality food products of Marks & Spencer will also include food for kids, hot meal packs, and some lunch selections.
These will be integrated with the existing menu offering on Costa stores. In any case, customers will now have more food choices that can be paired with their favorite drinks at Costa Coffee outlets.
“Following the recent launch of our amazing new festive menu, we are delighted to bring further festive cheer by announcing a new food collaboration with M&S Food, launching next year,” Costa Coffee UK&I managing director, Neil Lake, said in the announcement. “As we continue to craft new coffee experiences across our stores, Costa Express machines, and Costa coffee in a can and at-home offer, we are bringing together two of the very best brands in a UK-first to launch the Costa Coffee Now Serving M&S Food range.”
Finally, the coffee brand added that its team up with Marks & Spencer Food would help build Costa’s current food range as well as assist in the fulfillment of its goal to become the first choice of customers who are buying coffee and food.
