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Netflix streaming giant revealed its plan to roll out its biggest Korean content lineup this year. The company said in its announcement this week that as the fandom for K-content continues to grow around the world, it is looking to debut a wide array of Korean movies, dramas, and unscripted variety shows.
Netflix mentioned that more than 60% of its users watched Korean titles in 2022. Thus, looking ahead to 2023, it will release 34 new titles along with original productions. There will be some returning favorites as well, and the company said this is its biggest K-content lineup yet.
As per CNN Business, the new shows will include both series and films that the viewers will certainly like. Then again, the American streaming firm declined to say how much it is spending for this K-content rollout.
It was noted that Netflix released about 25 Korean shows last year, and most of the titles created a huge buzz around the world. At that time, this was the company’s largest number of Korean releases since it only showcased 15 in 2021.
One of Netflix’s biggest hits was “Squid Game”, and this, in fact, topped its worldwide ranking for the most-watched title in 2021. In 2022, “Extraordinary Attorney Woo” was one of Netflix’s top-ranking shows for several weeks.
“The global popularity of K-content has continued apace over 2022, with Netflix bringing a wider variety of stories and genres to fans around the world,” Netflix Korea’s vice president of content, Don Kang, said in a press release. “Over the last year, Korean series and films have regularly featured in our Global Top 10 list in more than 90 countries, and three of Netflix’s most-watched shows ever are from Korea.”
The VP of content added, “This year, we are pushing the envelope even further with the stories we tell and how we tell them. With this lineup of Korean titles, Netflix will continue to be the ultimate destination for compelling, diverse, and must-watch Korean storytelling and we are very excited over the variety of the titles that we’re sharing with our members.”
