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Denver, Oct. 02, 2017 -- The third annual "Go-Tober Challenge" launched yesterday in the Denver metro area, challenging organizations to motivate as many employees as possible to ditch driving alone at least once a week in October. Employees can carpool, telework, vanpool, bike, walk, or bus their way to prizes and annual bragging rights.
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Go-Tober is presented by Way to Go, a regional partnership between the Denver Regional Council of Governments (DRCOG) and a group of seven Transportation Management Associations (TMAs) that are dedicated to transforming the way people get around. Go-Tober works directly with employers to introduce new commute options to those who normally drive alone. Ultimately, Go-Tober is designed to inspire lasting changes in commuting behavior to reduce traffic congestion and improve air quality.
“Go-Tober brings friendly competition into what’s truly a collaborative effort of reducing traffic congestion and emissions one commuter at a time - we all play a part in making our region a great place to live. It’s a win for everyone,” said Steve Erickson, director of marketing and communications for DRCOG.
Employees of participating companies must register on WayToGoTober.org and log at least four smart commute round trips during October. Companies earn points for each one-way trip taken and tracked.
Companies of all sizes are categorized by the Regional Transportation District’s (RTD) Service Level Areas, with an effort index applied to equal the playing field between small and large companies. Commuting champions will be announced the first week in November. View a full list of participating companies at waytogotober.org.
About the Organizer
Way to Go is a program of Denver Regional Council of Governments, a planning organization where local governments collaborate to establish guidelines, set policy and allocate funding in the areas of transportation and personal mobility, regional growth and development, and aging and disability resources
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Attachments:
A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/aff3c301-593f-4c2c-a24f-bac37ac03862
Winna MacLaren Denver Regional Council of Governments 303-480-6743 [email protected]
