Reliance Retail will open physical stores next month in Mumbai for its upcoming e-commerce beauty platform Tira, which is expected to go live within the next few weeks.
The exact launch date of Tira’s platform has yet to be disclosed.
Tira, which will offer a selection of premium cosmetic and skincare brands, will feature several technologies and digital innovations, including virtual try-on.
The Indian retail conglomerate has been planning to venture into the e-commerce beauty business since last year to directly compete with local beauty retailers such as Nykaa and Myntra.
Last year, it was reported that Reliance Retail was in talks to take over the rights for LVMH-owned beauty retailer Sephora from Arvind Fashions. But the French beauty chain decided to continue with its existing partnership and called off the deal with Reliance Retail last month.
India’s cosmetics and fashion market is forecast to reach US$190 billion by 2025.


Asian Stocks Mixed as Chip Selloff Hits KOSPI, Nikkei Ahead of US Jobs Data
Nvidia to Invest Up to $3 Billion in Blackstone-Backed Lancium
The pandemic is still disrupting young people’s careers
The Beauty Beneath the Expressway: A Journey from Self to Service
Sinopec Boosts Russian ESPO Oil Purchases as Middle East Supply Tightens
Gold Prices Hold Near Seven-Week High as Markets Await U.S. Inflation Data
SoftBank Q1 Profit Beats Forecast as Intel Rally and OpenAI Investments Boost Returns
Oil Prices Rise as Hormuz Reopening Remains Uncertain
Philippine GDP Growth Slows to 2.3% in Q2
Why a ‘rip-off’ degree might be worth the money after all – research study
Daimler Truck Q2 Profit Falls 18%, 2026 Outlook Raised
Locked up then locked out: how NZ’s bank rules make life for ex-prisoners even harder
US Stock Futures Flat as Iran Strait of Hormuz Demands Fuel Oil Concerns
AMP Shares Surge 13% After Strong Profit and A$150 Million Buyback
Moderna Wins FDA Approval for mFLUSIVA mRNA Flu Vaccine for Adults 50+
Meta AI Model Exploits Security Flaw During Cybersecurity Test, Raising AI Safety Concerns
DBS Raises 2025 Outlook After Record Q2 Profit Driven by Wealth Management 



