Air China Orders 60 Airbus A320neo Jets in $9.5 Billion Deal as Airbus Strengthens Grip on China Market 
Novo Nordisk and Eli Lilly Cut Obesity Drug Prices in China as Competition Intensifies 
SoftBank Completes $41 Billion OpenAI Investment in Historic AI Funding Round 
Boeing Secures Major $2.7 Billion U.S. Military Contract for Apache Helicopter Support 
Australia’s Modern Gold Rush: Hobby Prospectors Flock to Victoria’s Golden Triangle 
Disney Agrees to $10 Million Settlement Over Child Privacy Violations on YouTube 
Nike Stock Rises After CEO Elliott Hill Buys $1 Million in Shares 
Neuralink Plans Automated Brain Implant Surgeries and Mass Production by 2026 
Boeing Secures $8.6 Billion Pentagon Contract for F-15 Jets for Israel 
Lockheed Martin Secures $328.5 Million U.S. Defense Contract for Advanced Systems Supporting Taiwan Air Force 
Samsung Electronics Secures Annual U.S. Licence for China Chip Equipment Imports in 2026 
ByteDance Plans Massive AI Chip Spending Boost as Nvidia Demand Grows in China 
Target Stock Rallies as Activist Interest Sparks Hopes for Strategic Change 
Citigroup to Exit Russia With Sale of AO Citibank to Renaissance Capital 
Vanda Pharmaceuticals Wins FDA Approval for New Motion Sickness Drug After Four Decades 
Anghami Stock Soars After Strong H1 2025 Results, Revenue Nearly Doubles on OSN+ Integration 
Hyundai Faces Deadline on Russia Plant Buyback Amid Ukraine War and Sanctions 
GAINESVILLE, Fla. and TAMPA, Fla., March 07, 2017 -- SharpSpring, Inc. (NASDAQ:SHSP), a global provider of cloud-based marketing technologies that help marketers drive more leads, convert leads to sales and optimize their spend, announced today the launch of its integration with Enthusem by Prospect Smarter, Inc., an offline-to-online marketing tool that automates direct mail, personalized at scale.
|
|||
The new integration allows customers to leverage information SharpSpring captures about prospects — such as site visits, emails opened, or lead score — to dynamically deliver hyper-personalized mailers from Enthusem. The printed mailer could then incorporate personalized elements such as the contact’s own social media images or company branding.
For example, Enthusem can automatically print and send mailers at the exact right time based on lead behavior triggered by SharpSpring automation tasks. Once engaged offline, recipients that go back online could then trigger a new SharpSpring automation task to improve conversion to a sale, such as an alert to the sales team or automatically adding a contact to an email series to move a lead further down the sales funnel.
The combination of direct mail and automation can be a powerful strategy to expand marketers’ reach. In Breaking Through the Noise, a recent report from the Canada Post, 51% of consumers said they prefer companies that use a combination of mail and email when communicating with them.
“Enthusem’s automated personalization-at-scale technology allows marketers to gain attention offline which drives interested consumers right back online where our customers’ trackable, personal and rich experiences await,” Enthusem owner and CEO Paul Blaylock said.
“Advanced targeting and personalization are some of the top benefits of marketing automation,” SharpSpring CEO Rick Carlson said. “When marketers combine SharpSpring’s behavioral tracking and analytics with Enthusem’s offline personalization tactics, they can multiply their impact and results.”
More information about the integration is available at www.sharpspring.com/enthusem.
About SharpSpring, Inc.
SharpSpring, Inc. (SHSP) is a rapidly growing, global provider of cloud-based marketing automation solutions that enable businesses to improve lead generation and engagement to drive more sales. The company’s product lines, which include SharpSpring and SharpSpring Mail+, are known for their innovation, flexible architecture, ease of use, and cost-effectiveness — all backed by high-quality customer support. Learn more at www.sharpspring.com and www.sharpspringmail.com.
About Enthusem
Enthusem, by Prospect Smarter, is an offline-to-online marketing tool that automates direct mail, personalized at scale, and integrates with the most popular marketing automation and CRM systems, such as SharpSpring. To learn more about Enthusem, please visit http://site.enthusem.com/about/.
SharpSpring Contact: Edward Lawton Chief Financial Officer 617-500-0122 [email protected] Enthusem Contact: Angela Medlar Director of Technology [email protected]
