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Tesla launches its German beer product that has been named “GigaBier.” It is said to be made with “Cyberhops” and was inspired by its Cybertruck thus, the bottle is shaped like Tesla’s electric light-duty truck.
Elon Musk is now selling this Tesla beer which is priced at more than $30. It is a German beer because it was created to celebrate the opening of Tesla’s Gigafactory in Berlin, which has been delayed for more than a year.
The GigaBier was described as a pilsner-style brew that was made in Germany. It is a limited edition beer, and there is enough stock to mark Tesla’s Berlin Gigafactory’s inauguration. People can buy three of these beers in the unique Cybertruck bottle for almost $100.
On Tesla GigaBier’s website, the company said the beer “is designed to emulate the form of Cybertruck while honoring the 500-year tradition of German Reinheitsgebot beermaking.”
Tesla is inviting everyone to try its new beer by writing, “Enjoy this limited edition pilsner-style beer brewed in Berlin with our exclusive strain of Cyberhops and notes of citrus, bergamot and sweet fruit. Each bottle features a seamless gloss black sleeve with a glow-in-the-dark Giga watermark.”
Tesla is selling the GigaBier beer in 17 countries around Europe, including the United Kingdom, Switzerland, France, Spain, and Norway. A pack of three retails at €89 or $97, and it is already on the market since its official launch late last week.
Finally, the GigaBier beer is Tesla’s second foray into the alcoholic beverage business. According to CNN Business, the company already released Tesla Tequila in 2020, and it was sold for $250 per bottle. The liquor was highly popular when it was launched in a lightning-shaped bottle almost three years ago.
