Why All Casinos Should Have PayPal as a Payment Option

Online casinos have an important task in that they are responsible for the proper and safe handling of their customers’ data. Whether it’s personal information like ages and names, or even more sensitive information like payment details, it’s important for all online casinos to take measures to ensure their customers can always gamble in confidence.

Increasingly, casinos are turning to one of the most popular payment processors out there; PayPal. Instead of relying on traditional banking methods and the often-clunky processing systems of large banks, for a more seamless experience.

But not every casino is on board yet. Some still rely on traditional card payments, but there are multiple compelling reasons why all casinos should shift to using PayPal.

What is a Payment Processor?

A payment processor is a company or an online system, that is used by a merchant to take a payment from a customer. While they are necessary to facilitate the payment itself, these processors are often used in a way that the merchant doesn’t have to store all the specific information of the purchase. It keeps the customer’s full payment data secure while providing the merchant with just the information they need to accept the transaction, log the customer, and provide the product or service that has been purchased.

These processors act as a middleman between the customer and the merchant, checking payment information, forwarding the transaction to the issuing bank, and carrying out other measures designed to prevent fraud.

It is a complex process that performs a necessary function in modern online business, including online casinos. Up until PayPal came along, payment processors focused largely on making payments from bank cards, but that’s changing.

What Does PayPal Offer Customers?

One of the immediate benefits of PayPal is that it offers enhanced security over many traditional payment gateways. With PayPal, the payment is handled in a different browser window and processed entirely on their own platform. Furthermore, the payment can be made straight out of a PayPal account. If you wish to hook up a bank card to your PayPal to make a payment directly through PayPal, you can do that too, though many customers opt to keep funds in their PayPal account and make payments through that.

Simply top up your PayPal account with funds, make payments on your favorite online casino by entering your PayPal login and password in a separate, secure window, and the payment is made within seconds.

It’s also ideal for people who don’t always keep their bank card to hand and can’t remember their information every time they need to make a payment.

Not to mention, PayPal makes online transactions truly international. There will never be a compatibility issue, no matter your currency, for as long as you use PayPal. You can pay in whatever currency the vendor requires, with no additional or complicated steps to make.

For mobile users PayPal also provides efficiency. The One-touch feature is perfect for mobile & pay by phone casinos as it allows the user to pay immediately without having to log-in every time.

It Benefits the Casinos, Too!

PayPal isn’t just a super convenient way for online casino users to make payments – it’s actually a huge benefit for the casinos. The security element gives customers confidence when signing up for a new online casino, and their knowledge that their money will never be taken without their permission or that they can never be charged for a service they are not actually provided is a new way to bring customers on board.

Using PayPal also doesn’t take away the traditional bank payment method option, should an online paypal casino prefer to make that available. As a payment gateway, PayPal allows users to enter their credit card information so that it is stored and remembered for the next time they make a payment. Users may also enter their card details for a one-off payment, meaning a switch to PayPal isn’t a compromise. In fact, users don’t even need to have a PayPal account to make a payment - so it provides all the same functionality as before, but with added convenience and security for customers.

Merchants, in this case online casinos, can easily integrate PayPal with most shopping cart systems deployed on popular web platforms, and it can even be used to set up recurring payments.

If online casinos want to keep up with the times and provide customers with the best possible experience, which in the end helps their brand and business, then PayPal is the natural next step in payment processing.

This article does not necessarily reflect the opinions of the editors or management of EconoTimes.