Yamaha Announces Power Assist Electric Bicycles on Display at Sea Otter Classic

CYPRESS, Calif., April 19, 2018 -- Yamaha Motor Corp., USA, announces its complete line of Power Assist Bicycles for the U.S. market will be on display at the 2018 Sea Otter Classic in Monterey, California, from April 19 to 22. This will be the first public display of the e-Bikes since Yamaha announced full specifications and pricing for the models last month.

Yamaha Motor Corp., USA, announces its complete line of Power Assist Bicycles for the U.S. market will be on display at the 2018 Sea Otter Classic in Monterey, California, from April 19 to 22. Yamaha's CrossConnect, a completely accessorized commuter/utility bike, on display at the 2018 Sea Otter Classic. Yamaha's CrossCore, a high style efficient fitness bike, on display at the 2018 Sea Otter Classic. Yamaha's UrbanRush, a drop-bar do everything road bike, on display at the 2018 Sea Otter Classic. Yamaha's YDX-TORC, a performance hardtail e-mountain bike, on display at the 2018 Sea Otter Classic.

This summer, Yamaha is bringing four all-new Power Assist Bicycle models to the U.S., including the CrossConnect, a completely accessorized commuter/utility bike, the CrossCore, a high style efficient fitness bike, the UrbanRush, a drop-bar do everything road bike, and YDX-TORC, a performance hardtail e-mountain bike. Consumers will have the opportunity to see the bikes on display and speak with Yamaha representatives before the lineup’s official launch next month.

“We are looking forward to introducing our new line of e-Bikes to a group of some of the most passionate cycling enthusiasts in the country this weekend,” said Drew Engelmann, Yamaha Power Assist Bicycles Sales and Marketing Manager. “While we introduced the bikes at Interbike last year, this will be the first public event where we discuss all specs, features and details of these models with the community, and we’re excited to hear their feedback.”

Yamaha’s Power Assist Bicycles are designed for active outdoor enthusiasts seeking alternative commuting options, a fun and casual weekend cycling adventure, or a thrilling off-road experience. The fun, reliable, and performance-driven commuting, fitness, and mountain bikes are designed to provide the most natural and smooth power assist experience available on an e-Bike today.

While this line of e-Bikes are new to the US market, Yamaha Motor Company, Ltd. (YMC) launched the world’s first electrically power assisted bicycle in 1993 and has since produced more than 4 million drive units and sold over 2 million Yamaha power assist bicycles. YMC supplies class-leading e-Bike systems to select OEM partners worldwide.

View Yamaha’s lineup of Power Assist Bicycles, with full specs and pricing at www.YamahaBicycles.com. Follow Yamaha Bicycles at www.facebook.com/YamahaBicycles, www.twitter.com/YamahaBicycles, and www.instagram.com/YamahaBicycles.

About Yamaha Motor Corp., USA
Yamaha Motor Corporation, USA, (YMUS) headquartered in Cypress, Calif., since its incorporation in 1976, is a leader in the outdoor recreation market. The company’s ever-expanding product offerings include Power Assist Bicycles, ATV and Side-by-Side vehicles, motorcycles, scooters, outboard motors, personal watercraft, snowmobiles, boats, outdoor power equipment, accessories, apparel and much more.

Yamaha also has facilities in Wisconsin and Georgia, as well as factory operations in Tennessee and Georgia. For more information on Yamaha Power Assist Bicycles, visit www.yamahabicycles.com.

MEDIA CONTACT:
Van Holmes
For Yamaha Motor Corp., USA
[email protected]

Photos accompanying this announcement are available at

http://resource.globenewswire.com/Resource/Download/bdb04713-3e30-4fe7-9cf2-0aa883911c1e

http://resource.globenewswire.com/Resource/Download/4d3af962-32d7-49fd-a48f-48790753068e

http://resource.globenewswire.com/Resource/Download/ab73c417-4f20-46e6-b4db-bbfa4b3b34e5

http://resource.globenewswire.com/Resource/Download/a65daa42-2b3b-4008-984a-984581eed185

http://resource.globenewswire.com/Resource/Download/c0aa8347-b853-40f3-8694-7873cf8a46fd