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BYD Debuts in Caribbean, Eyes 10 New Markets by 2024 Year-End, Teases BYD Shark

BYD's first Caribbean store in Trinidad and Tobago signals a major expansion.

Electric vehicle leader BYD has opened its first Caribbean store in Trinidad and Tobago. As part of its global strategy, BYD plans to expand to ten additional markets by the end of 2024.

First Caribbean Market Penetration

As its global expansion gathers steam, BYD, an electric vehicle manufacturer located in Shenzhen, China, is expanding its reach by opening a new store in Trinidad and Tobago, the capital of Port of Spain.

CarNewsChina.com reports that the Chinese company intends to enter ten additional markets by the end of the year, including this location, which will be its first sales outlet in the Caribbean.

BYD's recent announcement of its first dealership in the Caribbean is not coincidental. It's a strategic move that aligns with the company's plan to enter ten additional nations by the end of 2024. With establishments in the Cayman Islands, Barbados, and Jamaica in the pipeline, BYD demonstrates its foresight and commitment to meeting the global demand for electric vehicles.

Introducing New BYD Models

Over the weekend, BYD displayed several models, including the E6, Seal, Atto 3, and Dolphin. In addition, as part of their collaboration with Copa America, BYD used their official Trinidad & Tobago social media channels to hint at their upcoming plug-in hybrid electric vehicle (PHEV) pickup truck, the BYD Shark.

Last month, BYD debuted its first pickup truck, the Shark PHEV, in Mexico. Prices start at 899,980 pesos ($53,400) per Electrek.

The Seagull EV is beginning its rollout in international markets with a starting price of $9,700 (or 69,800 yuan) in China. The "Dolphin Mini," as it is known abroad, was introduced by BYD in Brazil with prices beginning at approximately $20,000 (99,800 BRL). It is offered in two different variants and has a maximum NEDC range of 236 miles (390 km). Prices in Mexico begin at $19,780 (or 358,800 pesos).

BYD Partners with ATL Automotive Group

BYD was already Brazil's most successful electric vehicle manufacturer in terms of sales in the previous year. Still, new models and dealerships are anticipated to fuel the company's momentum.

ATL Automotive Group and BYD announced a year ago that they would collaborate to open outlets. The Jamaican auto dealer handles distribution in ten Caribbean countries, including Jamaica, Barbados, and the Cayman Islands, where BYD aims to open by year's end.

Besides the US, BYD does a lot of business in North and South America. It set up shop in Bolivia, Chile, and Colombia in 2023, and it hinted at a plant in Mexico.

Photo: Michael Förtsch/Unsplash

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