Britain has almost 1 million young people not in work or education – here’s what evidence shows can change that 
China’s Services Sector Posts Slowest Growth in Five Months as Demand Softens 
Oil Prices Rise as Ukraine Targets Russian Energy Infrastructure 
Apple Eyes U.S. Formula 1 Broadcast Rights in Major Sports Streaming Push 
Microchip Technology Boosts Q3 Outlook on Strong Bookings Momentum 
Trump Administration to Secure Equity Stake in Pat Gelsinger’s XLight Startup 
Office design isn’t keeping up with post-COVID work styles - here’s what workers really want 
Asian Currencies Steady as Rupee Hits Record Low Amid Fed Rate Cut Bets 
Trump Threatens Stadium Deal Over Washington Commanders Name 
Why have so few atrocities ever been recognised as genocide? 
Netflix Nearing Major Deal to Acquire Warner Bros Discovery Assets 
Momenta Quietly Moves Toward Hong Kong IPO Amid Rising China-U.S. Tensions 
Native American Groups Slam Trump’s Call to Restore Redskins Name 
Wikipedia Pushes for AI Licensing Deals as Jimmy Wales Calls for Fair Compensation 
Michael Dell Pledges $6.25 Billion to Boost Children’s Investment Accounts Under Trump Initiative 
Airline Loyalty Programs Face New Uncertainty as Visa–Mastercard Fee Settlement Evolves 
FC Barcelona has launched its first standalone NFT in collaboration with BCN Visuals depicting Johan Cruyff’s iconic flying kick and goal.
Entitled “In a way, Immortal”, the NFT will be auctioned off at Sotheby’s on July 29.
The NFT's buyer will also receive the title of Barça Digital Ambassador.
The smart contract for the NFT gives users access to benefits like meet-and-greets and five years of hospitality rights, among others.
Four more NFTs that each depict a still image from the 1973 goal will be auctioned in addition to the animated NFT. The auction starts on July 29.
The first of FC Barcelona's ten planned pieces of art is this NFT. Each article will include significant events and notable club members. All of this is a part of FC Barcelona's initiatives to interact with its younger fan base by utilizing NFTs as an immersive product to build its brand.
FC Barcelona already has NFTs as part of a deal between La Liga and Sorare for player cards used in fantasy football games.
Ultimately, FC Barcelona’s decision to launch its own NFTs and metaverse show its intention to capitalize on the emerging trend and aid its finances.
According to FC Barcelona President Joan Laporta, they believe that with their new NFT strategy they have found a unique opportunity to continue growing and consolidating the Barça brand.
