CAMBRIDGE, Mass., Nov. 03, 2016 -- GCP Applied Technologies (NYSE:GCP), formerly part of W.R. Grace, is pleased to announce that its flagship product, Ice & Water Shield® self-adhered roofing underlayment and latest residential building envelope innovation, Vycor® enV-S™ self-adhered weather resistive barrier, were used in the renovation of the This Old House® Arts & Crafts project airing now on PBS (check local listings).
“We are proud to work with the This Old House crew on another unique home project,” said Sonya Santos, Director of Marketing for GCP’s Residential Building Materials business. “It is one of our greatest honors to have our Ice & Water Shield®, which has been trusted for nearly 40 years, used by such a highly trusted brand and team of respected home renovation experts.”
The new This Old House® episodes feature the renovation of an Arts & Crafts home in Arlington, Massachusetts. Original Grace Ice & Water Shield® was used on the roof of the Arlington home to protect it from extreme weather such as wind-driven rain and ice dams. The underlayment seals around the fasteners used to attach the shingles, which helps prevent water build up from leaking into the house. Ice & Water Shield® also sticks to the roof deck so that water may not travel under the underlayment and enter the house via a vulnerable roof deck joint. The episode that includes Ice & Water Shield® is titled "To Paint or Not to Paint," number 1507/3607 and airs on PBS beginning November 10, 2016 (check local listings).
“The This Old House crew also selected our advanced weather barrier, Vycor® enV-S™, an advanced alternative to house wrap. This weather resistive barrier represents the latest in residential building science to create an air-tight, yet breathable home, and achieve the highest product performance available,” said Sonya Santos.
The well-respected Oak Ridge National Lab tested and evaluated the annual savings potential of Vycor® enV-S™ membrane compared to traditional house wrap. Vycor® enV-S™ weather resistive barrier boasts an air leakage rate 7 times lower than the leading house wrap brand. The Oak Ridge Lab also found that using this new and advanced membrane can provide significant energy savings for homeowners in all regions of the United States.
The new This Old House® Season 37 episodes air nationally on PBS. To find out exactly when an episode will air in your area, check your local listings here. Episodes also stream digitally at thisoldhouse.com/watchtoh.
About GCP Applied Technologies Inc.
Through applied knowledge and service excellence, GCP Applied Technologies (NYSE:GCP) provides premier specialty construction chemicals and specialty building materials for many of the world’s most renowned structures, and packaging technologies for the best-known consumer brands, delivering results for all our customers. With customers in 110 countries, operations on six continents, and a team of approximately 2,850 employees, GCP Applied Technologies had 2015 net sales of US $1.4 billion. Formerly part of the W.R. Grace & Co. group, GCP Applied Technologies Inc. became a NYSE-listed company in February 2016, headquartered in Cambridge, Massachusetts, USA. More information is available at GCPAT.com.
Media Relations Paul Keeffe +1 617.498.4461 [email protected] Investor Relations Joe DeCristofaro +1 617.498.2616 [email protected]


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