Popeyes Debuts Digital Loyalty Program ‘Popeyes Rewards’ in Canada

Popeyes Louisiana Kitchen, Inc., unveiled its new digital loyalty program for its customers in Canada. The fried chicken and biscuit chain opened its Popeyes Rewards to give back while also encouraging diners to return to the restaurants often.

Customers can indulge in their fried chicken cravings while being rewarded for their purchases. Through the new Popeyes digital loyalty program, having a satisfying meal also means earning points that can later be exchanged for free food items in the restaurant.

Benefits from Popeyes Rewards

As per QSR Web, Canadian customers will automatically get 10 points as a reward for every $1 they spend on food purchases. The huge points are available for collection until Dec. 31.

For those who sign up for the loyalty program, they can also receive extra points as a special welcome offer. This will give new registrants 1,000 bonus points for their first eligible purchase via the app or online. These bonus points are enough for the customers to redeem a free chicken sandwich in the Popeyes store.

Simple Registration to Reap Rewards

Signing up for the Popeyes Rewards program is fast and easy, so customers can immediately start earning points and redeeming rewards while enjoying their favorite Popeyes Louisiana chicken and other menu. Customers may find and access the loyalty scheme on the brand’s app and its popeyeschicken.ca website.

"Along with our continued focus on menu innovation, we are always looking for ways we can provide added value to our loyal guests,” Popeyes Canada’s general manager, Rob Manuel, said in a press release. “That is why we are thrilled to take their relationship with Popeyes to the next level with the arrival of our new digital loyalty program.”

The manager further said, “Popeyes Rewards offers guests the opportunity to redeem points in exchange for the menu items they know and love, along with access to exclusive members-only deals."

Photo: Popeyes Press Release