Zhipu AI Launches GLM-Image Model Trained on Huawei Chips, Boosting China’s AI Self-Reliance Drive 
U.S. Lawmakers Raise Alarm Over Trump Approval of Nvidia AI Chip Sales to China 
xAI Restricts Grok Image Editing After Sexualized AI Images Trigger Global Scrutiny 
TikTok Expands AI Age-Detection Technology Across Europe Amid Rising Regulatory Pressure 
TSMC Set to Post Record Q4 Profit as AI Chip Demand Accelerates 
White House Pressures PJM to Act as Data Center Energy Demand Threatens Grid Reliability 
Boeing Reaches Tentative Labor Deal With SPEEA Workers After Spirit AeroSystems Acquisition 
Google Seeks Delay on Data-Sharing Order as It Appeals Landmark Antitrust Ruling 
China’s AI Models Narrow the Gap With the West, Says Google DeepMind CEO 
Rio Tinto and BHP Agree to Explore Major Iron Ore Collaboration in Pilbara 
Chevron Set to Expand Venezuela Operations as U.S. Signals Shift on Oil Sanctions 
Publishers Seek to Join Lawsuit Against Google Over Alleged AI Copyright Infringement 
U.S. Transportation Board Sends Union Pacific–Norfolk Southern Merger Back for Revision 
China Considers New Rules to Limit Purchases of Foreign AI Chips Amid Growing Demand 
Microsoft Strikes Landmark Soil Carbon Credit Deal With Indigo Carbon to Boost Carbon-Negative Goal 
U.S. Moves to Expand Chevron License and Control Venezuelan Oil Sales 
Anthropic Appoints Former Microsoft Executive Irina Ghose to Lead India Expansion 
HARTSVILLE, S.C., April 11, 2017 -- Sonoco (NYSE:SON), one of the largest diversified global packaging companies, now offers PromoPeel™ Integrated Label Technology for flexible packaging, which allows brand owners to create an instant redeemable coupon or label as a part of the product packaging, guaranteeing a consistent label position while saving production time and costs. The label lays flat, removes cleanly and eliminates scanning issues at the register.
“Customers lead increasingly busy lives and demand convenience. They want coupons that they don't need to search for, clip or remember to bring to the store,” said Marcy Thompson, vice president, marketing and innovation. “Instant redeemable on-pack coupons fulfill this need, while also driving impulse purchases and product trials.”
PromoPeel improves labor and production efficiencies by avoiding secondary processes associated with pressure-sensitive label (PSL) applications. It runs on existing filling lines for a low-cost implementation.
“This is a solution that works throughout the entire coupon lifecycle,” said Thompson. “It helps CPGs streamline their label application process, it allows brand owners to achieve brand image consistency on the shelf, it generates consumer interest in-store, it removes cleanly, it scans easily at the register and it’s proven to work on automated equipment at coupon clearinghouses during the downstream coupon redemption process.”
PromoPeel integrated label technology is suited for coupons, recipes, peel-and-reveal games, trivia, contests, cross-promotions and more. Learn more about PromoPeel and couponing by downloading a white paper at www.sonoco.com/promopeel, or at the Industry Coupon Conference, April 18-20 in Nashville, Tenn.
About Sonoco
Founded in 1899, Sonoco is a global provider of a variety of consumer packaging, industrial products, protective packaging, and displays and packaging supply chain services. With annualized net sales of approximately $4.8 billion, the Company has 20,000 employees working in more than 300 operations in 33 countries, serving some of the world’s best known brands in some 85 nations. For more information on the Company, visit www.sonoco.com.
Contact: Hilary Culbertson +843-383-7859 [email protected]
