Sprint Offers Free Unlimited Service, Verizon In Big Trouble

The race is on as Sprint is now offering free a year of unlimited service to anyone who chooses to switch from any of its rivals. Effectively ramping up the competition, the bigger carriers will need to have a response to retain their customers. Verizon is particularly vulnerable since a new report just placed the company behind T-Mobile in one aspect.

Sprint’s new tactic is gaining a lot of attention and based on the impressions by publications like Tom’s Guide, it’s actually not bad. The meat of the offer is simple enough. Customers who switch from other carriers can have free access to high-speed internet for a whole year before Sprint starts charging them. Once the free year is done, the customers will then have to start paying the normal coverage rates.

Normally, unlimited internet by Sprint would cost $60 a month. If customers choose to get a second line, they’ll need to pay $40 and then $30 for the third.

Of course, there are a few requirements before customers can become eligible for the offer. They’ll need to bring a phone that works on Sprint’s network, for starters, and there are actually quite a few fees to actually activate the service. There’s the SIM card that needs to be bought, which costs $2.99 and $10 for the shipping.

There are also monthly admin and regulatory fees, which are $1.99 and $0.40 respectively. On the other hand, Sprint isn’t going to charge customers the activation fee of $30, so that’s good news.

If this trend of giving customers actual good services by smaller carriers continues, the big two will be at risk of losing their top spots. Verizon should be particularly worried as Time recently placed T-Mobile right next to AT&T on the list of the best cell plans on the market.