During its most recent funding round, “Unity Technologies” managed to rake in $181 million, putting its valuation at $1.5 billion. The company has been a platform for a lot of indie video game developers to make their titles around, thus allowing it to reach more players than they would have been able to on their own. As a result, “Unity” has become an indispensable part of the industry, even attracting some major brands to use its services for some smaller games.
The future of video games has been decided to involve either augmented reality or virtual reality, with both sectors experiencing successes of their own. Without a doubt, however, AR has seen more enthusiasm from the gaming community. The most obvious example of this is the case of “Pokemon Go”, which is the most successful AR title so far and is also using “Unity.”
As such, “Unity” will need to look to AR or VR in order to remain a significant name. To do this, it will need a significant amount of money, Tech Crunch reports.
With the $181 million in Series C funding that the company has raised with the help of “DFJ Growth,” “Unity” shows just how much they want to expand their reach, particularly when compared to their last funding that raised only $25.5 million. The company is already the game engine of choice for a lot of developers, with over 5.5 million studios on the books. In comparison, “Epic Games” with their “Unreal Engine” is being used by only about 2 million developers.
As Bloomberg reports, however, “Unity” is not content with those numbers as it wants more and more developers to use its engine to make their games with. Considering how AR and VR are expected to completely absorb the internet for practically everything, diversifying its platforms and services is the only move available.


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