PUMA and Breanna Stewart Launch Stewie 3 in Paris
Apr 12, 2024 06:27 am UTC| Business Sports
In collaboration with WNBA MVP Breanna Stewart, global sports brand PUMA unveiled the Stewie 3 today in Paris, France. The release heralds a new chapter in athletic footwear inspired by a rich tapestry of personal and...
Adidas x Yohji Yamamoto Unveil Spring/Summer 2024 Chapter 2 Collection
Apr 12, 2024 04:18 am UTC| Business Sports
Adidas and Yohji Yamamoto have ushered in the second chapter of their Spring/Summer 2024 collection, continuing to explore the compelling concept of Contra-Natural. This latest iteration is a testament to the ongoing...
Coca-Cola Amplifies 'Celebrate Everyday Greatness' Theme for the 2024 Paris Olympics
Apr 11, 2024 09:52 am UTC| Business Sports
Coca-Cola, the iconic Atlanta-based beverage giant and a steadfast supporter of the Olympic movement since 1928, has unveiled its vibrant marketing campaign for the 2024 Olympic and Paralympic Games in Paris, themed...
Nike Aims for Olympic Gold in Brand Revival with New Kits for Team USA and Kenya
Apr 11, 2024 08:52 am UTC| Business Sports
Nike is set to unveil its latest line of Olympic kits for national teams it sponsors, including powerhouses such as the United States and Kenya. With the Olympic Games in Paris on the horizon, Nike seizes this grand stage...
PUMA x KidSuper Collaboration Unveils New Sports Club Collection
Apr 11, 2024 08:01 am UTC| Business Sports
PUMA, in its latest collaboration with American artist Colm Dillane, better known as KidSuper, elevates sportswear with a unique blend of modern aesthetics and nostalgic football heritage. The PUMA x KidSuper Sports Club...
PUMA Launches "FOREVER. FASTER. - Global Campaign
Apr 11, 2024 04:16 am UTC| Business Sports
For the first time in ten years, global sports powerhouse PUMA is reintroducing itself to the world with an all-encompassing brand campaign titled FOREVER. FASTER. - See The Game Like We Do. Aimed at solidifying its...
The Art of Climbing: a brief history of photographing rock-climbing
Apr 09, 2024 12:47 pm UTC| Sports
For nearly two centuries, rock-climbing and photography have been tightly intertwined, spectacularly roped together on knife-edge artes, vertiginous overhangs and seemingly sheer cliff faces. Simon Carters stunning...
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