Office design isn’t keeping up with post-COVID work styles - here’s what workers really want 
Locked up then locked out: how NZ’s bank rules make life for ex-prisoners even harder 
European Stocks Rise as Markets Await Key U.S. Inflation Data 
Why have so few atrocities ever been recognised as genocide? 
ExxonMobil to Shut Older Singapore Steam Cracker Amid Global Petrochemical Downturn 
China Urged to Prioritize Economy Over Territorial Ambitions, Says Taiwan’s President Lai 
Boeing Acquisition of Spirit AeroSystems Could Close Soon Amid Ongoing Conditions 
Sam Altman Reportedly Explored Funding for Rocket Venture in Potential Challenge to SpaceX 
Spain’s Industrial Output Records Steady Growth in October Amid Revised September Figures 
Disaster or digital spectacle? The dangers of using floods to create social media content 
What’s the difference between baking powder and baking soda? It’s subtle, but significant 
Dollar Slides to Five-Week Low as Asian Stocks Struggle and Markets Bet on Fed Rate Cut 
Spirit Airlines Reverses Pilot Furlough Plans Amid Updated Staffing Outlook 
Waymo Issues Recall After Reports of Self-Driving Cars Illegally Passing School Buses in Texas 
The American mass exodus to Canada amid Trump 2.0 has yet to materialize 
Debate over H-1B visas shines spotlight on US tech worker shortages 
Anthropic Reportedly Taps Wilson Sonsini as It Prepares for a Potential 2026 IPO 
American fast food giant, Five Guys commemorates a decade in the UK with the launch of its second 'checkerboard' collection. Echoing the iconic red-and-white tiles of its restaurants, the line showcases premium clothing and accessories worn by the brand's own staff.
Featuring an array of items, including long and short sleeve T-shirts, sliders, sunglasses, a reversible bucket hat, checkerboard summer co-ords, and more, the collection maintains the premium quality Five Guys is known for. Each item has been meticulously selected for its comfort, durability, and overall feel.
What sets this collection apart is the brand's dedication to fresh produce. To showcase this commitment, the clothing was modeled by restaurant personnel and photographed at one of the farms where Five Guys source its potatoes.
Paul Hamilton, Brand and Customer Director at Five Guys expressed his enthusiasm for the collection, stating, "After the successful launch of our first merch drop, we wanted to give Five Guys fans the opportunity to incorporate their love for the brand into their everyday outfits."
The fashion-forward can choose to incorporate the checkerboard print into their caps or hoodies or go all out with the full-on chequered reversible bucket hat and co-ord set. Unsurprisingly, celebrities like Derek Chisora have already embraced the Five Guys merch wagon from the first collection.
Following in the footsteps of Greggs, Five Guys is the latest fast food brand to venture into the fashion world. Greggs, known for its 'sausage roll' chic, launched its own apparel collection, gaining popularity when celebrities like Kate Beckinsale and Nadia Sawalha sported the stylish pieces.
Greggs' collaboration with Primark, featuring bucket hats, bumbags, cycling shorts, and hoodies, was a hit when it dropped last summer. The first collection, released in February 2022, sold for three times its original price on eBay within a week.
The success of these fast-food fashion collaborations can be attributed to the genuine love for brands like Greggs and Five Guys. As consumers, we continue to celebrate our favorite food and fashion in unique and exciting ways.
Photo: DENCHIK/Unsplash
