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Global sales of electric vehicles (EVs) and plug-in hybrids soared 23% in October to 1.9 million units, according to market research firm Rho Motion. The surge was fueled by robust demand in key markets like China and Europe, signaling continued momentum in the global transition toward cleaner transportation.
Europe recorded the strongest regional growth, led by Germany, France, and the UK, with sales climbing 36% to 372,786 units. The region’s performance was further supported by new EU-approved battery projects and steady consumer demand, even as overall sales moderated after a peak in September.
China, the world’s largest automotive market, accounted for more than half of total global EV sales with approximately 1.3 million units sold. The country continues to maintain a significant edge due to closer price parity between electric and internal combustion engine (ICE) vehicles compared to Western markets. Rho Motion data manager Charles Lester noted that Chinese demand is expected to remain strong through the end of the year, as buyers rush to take advantage of full purchase tax exemptions on new energy vehicles before they are reduced to 50%.
In contrast, North America experienced a notable slowdown, with sales plunging 41% to 100,370 units after record highs in August and September. The drop followed the expiration of the $7,500 federal tax credit, which had temporarily boosted EV purchases. Analysts say high prices for battery-electric models compared to ICE vehicles remain a significant barrier to adoption in the U.S.
Overall, sales in the rest of the world increased 37% to 141,368 units, highlighting global momentum toward electrification despite regional challenges. Experts anticipate continued strength in China and Europe, setting the stage for another strong finish to 2025’s EV market.
