Monster Energy has launched a Kiwi Strawberry flavor energy drink to its Reserve line, which offers premium flavor at a regular price point, and 160mg of caffeine.
Dan McHugh, chief marketing officer at Monster Energy said: with their goal to create a lineup of premium energy beverages with the best flavor profiles in the industry, the Kiwi Strawberry does the job in bringing their signature Monster punch to a classic and tropical fruity mixture.
The Kiwi Strawberry variant is the fourth flavor in the company’s Reserve portfolio and follows the launch of Orange Dreamsicle in December last year, a creamy orange sherbert flavor energy drink.
White pineapple and watermelon were the first two flavors of the Reserve portfolio when it debuted in the US in 2021.
A new sugar-free version of Monster's iconic Monster Energy Green drink, which has zero sugar but 160 mg of caffeine, was introduced in January.