Netflix Games gained a new feature on Wednesday that allows subscribers to create a unique username that will be displayed in their games. The streaming giant also appears to be adding social features to multiplayer games in its catalog.
The new feature, which works similarly to Xbox’s gamertag, went live on Android and iOS this week. This will allow subscribers who have downloaded titles from the Netflix Games library to use a game handle different from their name in their Netflix profile.
Netflix did not elaborate much on other purposes of the unique game handles. But Sophia Yang, Netflix’s product manager of mobile games, said in a blog post that the gamertag could be used to “discover, make friends and play with each other” through the streaming platform.
Android phone users can set their unique game handle by opening the Games tab on the navigation bar at the bottom of the Netflix app. Then, they have to find the banner that reads “Create your Netflix game handle” (similar to the photo above) to start the process.
iPhone and iPad users, on the other hand, can set their Netflix Games username by downloading “Rival Pirates” or “Lucky Luna.” Yang said these games would present prompts so subscribers can set their game handles.
“This feature is only the beginning in building a tailored game experience for our members around the world,” Yang added. “We’ll continue to adapt and evolve our service to meet the needs of our members.”
The Netflix Games gamertag appeared to have been in testing as early as last July. While still in testing, it was spotted with other social features like friend invites and leaderboards for multiplayer titles. The company might also introduce a feature that shows if a player is online. It is unknown, though, if and when these features will be released.
It has been a year since Netflix Games became available to Netflix subscribers without additional cost. All games offered in the service are also free and have no ads or in-app purchases.


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