What Are Plug-Ins and How Do They Work?

At one point, professionals had to have extensive knowledge of coding and HTML to create a website from scratch. Now, though, virtually anyone can use a hosting platform to create their own website within a matter of minutes. However, just because you’ve managed to set up a basic website, it doesn’t mean that the site is capable of doing everything you need it to –– particularly from a commercial point of view. As such, today we’re going to take a look at a basic, yet essential, web development best practice: plug-ins. Consider this your introduction to the topic:

What are Plug-Ins?

In simple terms, a plug-in is a piece of software that contains a number of predetermined functions or features that can be uploaded to your site. There are plug-ins for more functions than one person could possibly hope to use. In fact, WordPress alone offers over 50,000 plug-ins for users. Some plug-ins are extremely popular and have broad appeal; others are extremely specific. Lastly, some plug-ins are free, but others require additional investment to utilize.

How to Install Plug-Ins

For WordPress users, installing plug-ins is a relatively simple process. First, note that only users who have a business plan with WordPress can make use of plug-ins. (Sorry .wordpress.com folks.) The simplest way to download a plug-in is to access the WordPress plug-in directory guide. From there, you’ll be able to search for the plug-in you want, and install it. Lastly, make sure to activate the plug-in on your site after you install it to begin using it.

What are the Best Plug-ins?

This question largely depends on the business. Still, most businesses would benefit from installing a plug-in like MonsterInsights, for instance. This plug-in allows users to connect their site to Google Analytics to properly track important metrics like site visits, conversions, and sales.

Other popular plug-ins include:

• MemberPress

• WPForms

• Constant Contact

Can You Have Too Many Plug-ins?

Yes, actually. Having a lot of bad plug-ins on your site can slow down page speed. That’s why it's important for professionals to audit the back-end of their site regularly and to remove any plug-ins that they don't use on a regular basis. (You can always download it again if you need to.)

Conclusion

Whether you’re looking to develop an ecommerce site to sell sophisticated lab equipment like a macro 5mL pipette tip, or you’re setting up a website for a local bakery, plug-ins can help you improve site functionality, user experience, and data collection. Keep this article handy so you can use it when you’re ready to get started improving your site.

This article does not necessarily reflect the opinions of the editors or management of EconoTime